Keystone Private Wealth

RIASEC RegisteredEst. 2021
Total AUM
$861M
Discretionary
$804M
93% of AUM
Avg account
$558K
Accounts
1,542
Employees
11
Advisory reps
11

Firm details

Headquarters
Palm Desert, California
CRD number
301924
Registered since
June 22, 2021
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI77.48%
  • Corporations / Businesses12.24%
  • Individuals9.79%
  • Pension & Profit Sharing Plans0.35%
  • Charitable Organizations0.14%
Services
Financial PlanningPortfolio Management for IndividualsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Keystone Private Wealth is an independent, SEC-registered registered investment adviser organized as an LLC. Founded and registered in 2021, the firm serves both individual and family clients as well as institutional investors and identifies itself as a capital allocator. Its advisory services include financial planning, portfolio management for individuals and small businesses, pension consulting, and selecting other advisers. Fee arrangements are a mix of percentage-of-AUM, hourly charges, and fixed fees. Keystone does not report an active ESG investing posture.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 44%, Exchange Traded Equities 20%, US Government Bonds 18%, Cash & Cash Equivalents 8%, Investment Grade Corp Bonds 7%, State & Local Bonds 2%, Non-Exchange Traded Equities 1%44%
  • Public Funds/Mutual Funds44%
  • Exchange Traded Equities20%
  • US Government Bonds18%
  • Cash & Cash Equivalents8%
  • Investment Grade Corp Bonds7%

Contacts

3 of 11
  • Kelli Cox

    Kelli Cox

    CRD 7417895

  • Shattuck Lamm

    Shattuck Lamm

    Partner and Senior Financial AdvisorCRD 4281570

  • Robert Valenzuela

    Robert Valenzuela

    Senior Financial AdvisorCRD 5956818

Unlock 8 more contacts

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

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Recent filings

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Awards

FINTRX

ETF holdings

1 of 278

Active vs passive

$429M in ETFs

Passive

53%

$225M

Active

40%

$204M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES CORE S&P 500 ETF (IVV)BlackRockPassiveLarge Blend$31M41,3727.22%

Location

Primary office

Palm Desert, CA

Riverside

Location

Palm Desert, CA

Headquartered in Palm Desert, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
Riverside
Address
73575 El Paseo
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth