Principal Asset Management

RIASEC RegisteredEst. 1998
Total AUM
$428B
Discretionary
$419B
98% of AUM
Avg account
$52.4M
Accounts
8,169
Employees
1,394
Advisory reps
134

Firm details

Headquarters
Des Moines, Iowa
CRD number
109002
Registered since
October 26, 1998
Custodians
STATE STREET BANK AND TRUST COMPANY, THE BANK OF NEW YORK MELLON
Fee structure
Percentage of AUM, Fixed Fees, Performance Based Fees, Other
Client types
  • Investment Companies35.22%
  • Insurance Companies33.98%
  • Pension & Profit Sharing Plans9.6%
  • Pooled Investment Vehicles9.35%
  • Corporations / Businesses4.04%
Services
Portfolio Management for IndividualsPortfolio Management for Investment CompaniesPortfolio Management for Pooled Investment VehiclesPortfolio Management for Institutional ClientsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Principal Asset Management is an SEC-registered limited liability company formed in 1998 that operates as a multi-strategy investment manager, combining hedge fund and private equity activity with pooled and separate account portfolio management. The firm serves both individual/family clients and institutional investors and offers a broad set of advisory services, including portfolio management for individuals, small businesses, institutions and pooled vehicles, selection of other advisers, and educational workshops. It also functions in CPO/CTA roles and maintains affiliations across broker-dealer, banking, trust, insurance and sponsor/GP capacities. Principal Asset Management identifies as an active ESG investor and uses a range of fee arrangements, including asset-based, fixed and performance-based structures.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 43%, Investment Grade Corp Bonds 19%, Other 16%, US Government Bonds 5%, Non-Investment Grade Corp Bonds 5%, Cash & Cash Equivalents 4%, State & Local Bonds 3%, Public Funds/Mutual Funds 3%, Derivatives 1%43%
  • Exchange Traded Equities43%
  • Investment Grade Corp Bonds19%
  • Other16%
  • US Government Bonds5%
  • Non-Investment Grade Corp Bonds5%

Owners & executives

3 of 8
  • Barbara Wenig

    Barbara Wenig

    Chief Business OfficerCRD 5412981

  • Todd Jablonski

    Todd Jablonski

    Chief Investment OfficerCRD 5531237

  • Kamal Bhatia

    Kamal Bhatia

    President and CEOCRD 4933060

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Contacts

3 of 126
  • James Lange

    James Lange

    Director, Institutional SalesCRD 5827362

  • Thomas Zanellato

    Thomas Zanellato

    Senior DirectorCRD 5865535

  • Angela Ault

    Angela Ault

    Senior Sales AnalystCRD 5115885

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Des Moines, IA

Polk

Location

Des Moines, IA

Headquartered in Des Moines, IA, anchoring the Des Moines-Ames-West Des Moines, IA metro in the Midwest.

Metro area
Des Moines-Ames-West Des Moines, IA
Region
Midwest
County
Polk
Address
801 Grand Ave
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth