LPL Financial LLC

Broker-DealerFINRA Member

Total AUM

$819B

Discretionary

$818B

100% of AUM

Accounts

2,850,994

Employees

41,879

Advisory reps

33,399

Brokerage reps

32,010

Firm details

Headquarters: Fort Mill, South Carolina
CRD number: 6413
Registered since: August 25, 1975
Website: www.lpl.com
Fee structure: Percentage of AUM, Hourly Charges, Fixed Fees
Client types: HNWI67.48%
Individuals28.26%
Corporations / Businesses1.72%
Pension & Profit Sharing Plans1.62%
Charitable Organizations0.93%
Services: Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

LPL Financial LLC operates as a large independent broker-dealer and qualified custodian that supports retail and institutional clients through advisor-led relationships and a broad product shelf. The firm is registered with the SEC (registered in 1975) and functions both as a broker-dealer and as a financial product salesperson while offering advisory services such as financial planning, portfolio management for individuals, small businesses and institutions, and educational seminars and workshops. Its client mix spans individual and family clients and institutional relationships. Fee arrangements are varied (percentage of AUM, hourly, and fixed fees), and the organization is identified as an active ESG investor. LPL’s corporate form is a limited liability company and it lists domestic entity/individual ownership and multiple industry affiliations, including banking/thrift and insurance connections. The firm was named to Barron’s Top 100 RIA Firms list in 2025.