Walleye Partners LLC
Firm details
- Headquarters
- Madison, Wisconsin
- CRD number
- 333435
- Registered since
- October 28, 2024
- Website
- www.walleyepartners.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM
- Client types
- HNWI95.49%
- Individuals4.51%
- Services
- Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers
Firm profile
FINTRXOverview
Walleye Partners LLC is an independent registered investment adviser organized as an LLC and SEC-registered in 2024. The firm is owner-operated and positions itself as a capital allocator serving individual and family clients. Its fee model is percentage-of-AUM, and core advisory services listed include financial planning, portfolio management for individuals and small businesses, and selection of other advisers. The firm does not identify as an ESG investor, is not multi-state in its ADV profile, and is neither a pension consultant nor newly formed. Walleye also reports industry roles beyond advisory work — acting as an investment sponsor, general partner, and managing member of pooled investment vehicles — indicating direct involvement in sourcing or managing third-party investment structures.
Assets & Accounts
Public Holdings
Investments & Alternatives
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds47%
- Exchange Traded Equities21%
- Cash & Cash Equivalents14%
- Private Funds9%
- Investment Grade Corp Bonds5%
Owners & executives
1 of 1
Brian Donley
Investment Partner and CFOCRD 4774065
Contacts
2 of 2
Matthew Goetzke
Managing PrincipalCRD 3248843

Corbin Mcguire
AnalystCRD 6840375
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 33Active vs passive
$58.6M in ETFs
73%
$42.5M
24%
$16.1M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| INVESCO S&P 500 EQUAL WEIGHT ETF (RSP) | Invesco | Passive | Large Blend | $16.2M | 77,936 | 27.69% |
Location
Madison, WI
Dane
Location
Madison, WI
Headquartered in Madison, WI, anchoring the Madison-Janesville-Beloit, WI metro in the Midwest.
- Metro area
- Madison-Janesville-Beloit, WI
- Region
- Midwest
- County
- Dane
- Address
- 551 W Main St
- Time zone
- CT (UTC-6)
- Office locations
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