North Star Asset Management Inc

RIASEC RegisteredEst. 1996
Total AUM
$3.4B
Discretionary
$3.3B
99% of AUM
Avg account
$943K
Accounts
3,554
Employees
19
Advisory reps
18

Firm details

Headquarters
Neenah, Wisconsin
CRD number
106489
Registered since
June 7, 1996
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • HNWI78.23%
  • Individuals14%
  • Charitable Organizations3.9%
  • Pension & Profit Sharing Plans3.88%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

North Star Asset Management Inc. is an independent, privately owned registered investment adviser that has been SEC‑registered since 1996. The firm manages portfolios largely on a percentage‑of‑AUM fee basis and serves both individual/family clients and institutional clients. Its advisory services include financial planning and discretionary portfolio management for individuals, small businesses, and institutions. North Star does not identify as an active ESG investor and is not structured as a multi‑state or pension consultant adviser. The firm has received recurring recognition from CNBC’s Top 100 Financial Advisory Firms list in 2019, 2020, 2021, 2022 and 2025.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 75%, Investment Grade Corp Bonds 15%, Cash & Cash Equivalents 5%, State & Local Bonds 3%, US Government Bonds 2%75%
  • Exchange Traded Equities75%
  • Investment Grade Corp Bonds15%
  • Cash & Cash Equivalents5%
  • State & Local Bonds3%
  • US Government Bonds2%

Owners & executives

1 of 1
  • Karen Jochman

    Karen Jochman

    Chief Compliance OfficerCRD 7522358

Contacts

3 of 17
  • David Hackfort

    David Hackfort

    President and Managing DirectorCRD 5701412

  • Robert Huntley

    Robert Huntley

    Managing DirectorCRD 4344674

  • Benjamin Van Handel

    Benjamin Van Handel

    Vice President & Portfolio ManagerCRD 6551091

Unlock 14 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 144

Active vs passive

$1.1B in ETFs

Passive

80%

$866M

Active

<1%

$223M

ETFProviderStyleCategoryValueShares% of portfolio
SCHWAB US BROAD MARKET ETF (SCHB)SchwabPassiveLarge Blend$80.3M2,772,8647.37%

Location

Primary office

Neenah, WI

Winnebago

Location

Neenah, WI

Headquartered in Neenah, WI, anchoring the Appleton-Oshkosh-Neenah, WI metro in the Midwest.

Metro area
Appleton-Oshkosh-Neenah, WI
Region
Midwest
County
Winnebago
Address
1 Neenah Ctr
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth