Wulff, Hansen & Co

Broker-DealerFINRA MemberEst. 2022

Total AUM

$145M

Discretionary

$145M

100% of AUM

Accounts

143

Employees

9

Advisory reps

10

Brokerage reps

8

Firm details

Headquarters: San Rafael, California
CRD number: 908
Registered since: July 15, 2022
Website: www.wulffhansen.com
Custodians: CHARLES SCHWAB & CO., INC.
Fee structure: Percentage of AUM, Hourly Charges, Fixed Fees
Client types: HNWI72.86%
Individuals17.88%
Charitable Organizations8.38%
Pension & Profit Sharing Plans0.88%
Services: Portfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Wulff, Hansen & Co. is a corporation that provides advisory and brokerage services to both individual and institutional clients. Registered with the SEC in 2022 and owned by an individual, the firm operates as a broker-dealer and a registered municipal advisor while also offering portfolio management for individuals, small businesses, and larger business or institutional clients. Fee arrangements include percentage-of-AUM, hourly charges, and flat fees. The firm is not positioned as an active ESG investor and does not identify as a multi-state or related adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

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Investment profile

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

CRM & tech providers

TAMPs used

Clients

Client base

Client personas

Asset composition

Exchange Traded Equities72%
Public Funds/Mutual Funds16%
Cash & Cash Equivalents12%

Contacts

3 of 10

Mark Pressman
PrincipalCRD 367444
Benjamin Levine
Senior AdvisorCRD 501479
Robert Pankratz
Vice PresidentCRD 6911222

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Wealth teams

Newly hired reps

Recent M&A activity

Recent filings

Awards

ETF holdings

1 of 34

Active vs passive

$31.4M in ETFs

Passive

97%

$30.4M

Active

3%

$1M

ETF	Provider	Style	Category	Value	Shares	% of portfolio
VANGUARD INFORMATION TECHNOLOGY INDEX FUND (VGT)	Vanguard	Passive	Technology	$8.3M	69,347	26.36%

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Primary office

San Rafael, CA

Marin

Location

San Rafael, CA

Headquartered in San Rafael, CA, anchoring the San Jose-San Francisco-Oakland, CA metro in the West.

Metro area: San Jose-San Francisco-Oakland, CA
Region: West
County: Marin
Address: 100 Smith Ranch Rd
Time zone: PT (UTC-8)
Office locations

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