Woodley Farra

RIASEC Registered
Total AUM
$2.3B
Discretionary
$2.3B
98% of AUM
Avg account
$1.5M
Accounts
1,591
Employees
14
Advisory reps
12

Firm details

Headquarters
Indianapolis, Indiana
CRD number
107660
Registered since
October 18, 1995
Custodians
CHARLES SCHWAB & CO., INC., FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI53.56%
  • Individuals35.7%
  • Charitable Organizations7.33%
  • State / Municipal Government2.7%
  • Pension & Profit Sharing Plans0.72%
Services
Portfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Woodley Farra is an independent, privately owned registered investment adviser that has been SEC-registered since 1995. The firm manages both individual and family clients as well as institutional accounts, offering portfolio management for individuals, small businesses, and institutional entities. Compensation is primarily fee-based, combining percentage-of-AUM billing with fixed-fee arrangements. The firm does not position itself as an ESG-focused manager and is not presented as a multi-state or pension consultant adviser. Woodley Farra received recognition from CNBC’s Top 100 Financial Advisory Firms list in 2020, 2021, 2022, and 2025.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 88%, Cash & Cash Equivalents 10%, US Government Bonds 1%, Investment Grade Corp Bonds 1%88%
  • Exchange Traded Equities88%
  • Cash & Cash Equivalents10%
  • US Government Bonds1%
  • Investment Grade Corp Bonds1%

Owners & executives

FINTRX

Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 27

Active vs passive

$75M in ETFs

Passive

100%

$75M

Active

0%

$0

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES 0-3 MONTH TREASURY BOND ETF (SGOV)BlackRockPassiveUltrashort Bond$32.2M320,07542.95%

Location

Primary office

Indianapolis, IN

Marion

Location

Indianapolis, IN

Headquartered in Indianapolis, IN, anchoring the Indianapolis-Carmel-Muncie, IN metro in the Midwest.

Metro area
Indianapolis-Carmel-Muncie, IN
Region
Midwest
County
Marion
Address
8555 River Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth