Wealthcrossing

RIASEC Registered
Total AUM
$1.5B
Discretionary
$1.5B
100% of AUM
Avg account
$1.2M
Accounts
1,318
Employees
18
Advisory reps
8

Firm details

Headquarters
Richmond, Virginia
CRD number
132513
Registered since
May 9, 2005
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI96.78%
  • Charitable Organizations1.62%
  • Individuals1.6%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Wealthcrossing is an independent registered investment adviser that has been SEC-registered since 2005. Structured as a corporation with individual ownership, the firm serves both high-net-worth individuals and institutional clients. Its advisory work combines financial planning, portfolio management for individuals and small businesses, and the selection of third-party advisers; Wealthcrossing identifies itself as a capital allocator and uses both percentage-of-AUM and fixed-fee billing. Operationally the firm also lists accounting among its business activities, and its model emphasizes allocating client assets across external managers and pooled vehicles rather than relying solely on in-house proprietary strategies. Wealthcrossing does not position itself as an active ESG investor. The firm was named one of CNBC’s Top 100 Financial Advisory Firms in 2025.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 79%, Exchange Traded Equities 11%, Cash & Cash Equivalents 5%, State & Local Bonds 4%, US Government Bonds 1%79%
  • Public Funds/Mutual Funds79%
  • Exchange Traded Equities11%
  • Cash & Cash Equivalents5%
  • State & Local Bonds4%
  • US Government Bonds1%

Owners & executives

FINTRX

Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 76

Active vs passive

$162M in ETFs

Passive

74%

$120M

Active

26%

$41.8M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD S&P 500 ETF (VOO)VanguardPassiveLarge Blend$39.2M55,86124.19%

Location

Primary office

Richmond, VA

Richmond City

Location

Richmond, VA

Headquartered in Richmond, VA, in the South of the United States.

Region
South
County
Richmond City
Address
1001 Haxall Point
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth