Southland Equity Partners, LLC

RIASEC RegisteredEst. 2010
Total AUM
$891M
Discretionary
$891M
100% of AUM
Avg account
$324K
Accounts
2,754
Employees
22
Advisory reps
25

Firm details

Headquarters
,
CRD number
154481
Registered since
November 17, 2010
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals75.82%
  • HNWI24.18%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

Southland Equity Partners, LLC is an independent registered investment adviser that has been SEC-registered since 2010 and operates as a limited liability company under individual ownership. The firm positions itself as a capital allocator for individual and family clients, providing financial planning, portfolio management for individuals and small businesses, and selection of other advisers. Its fee arrangements include a percentage of assets under management as well as hourly and fixed-fee engagements. Southland identifies as a non-ESG active investor and lists an insurance company among its industry affiliations.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 60%, Public Funds/Mutual Funds 34%, US Government Bonds 3%, Cash & Cash Equivalents 3%60%
  • Exchange Traded Equities60%
  • Public Funds/Mutual Funds34%
  • US Government Bonds3%
  • Cash & Cash Equivalents3%

Contacts

3 of 25
  • Brian Thomas

    Brian Thomas

    OwnerCRD 3108812

  • June Chin

    June Chin

    Financial AdvisorCRD 2609596

  • Robert Leshnak

    Robert Leshnak

    Wealth ManagerCRD 1870597

Unlock 22 more contacts

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

ETF holdings

1 of 220

Active vs passive

$504M in ETFs

Passive

58%

$291M

Active

36%

$213M

ETFProviderStyleCategoryValueShares% of portfolio
INNOVATOR US EQUITY POWER BUFFER ETF - MARCH (PMAR)InnovatorActiveOptions Trading$32.2M673,8356.39%

Location

Primary office

, null

Location

, null

Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth