POTOMAC INVESTMENT COMPANY

Broker-DealerFINRA MemberEst. 2026
Total AUM
$107M
Discretionary
$107M
100% of AUM
Accounts
41
Employees
2
Advisory reps
1
Brokerage reps
1

Firm details

Headquarters
THE VILLAGES,
CRD number
14553
Registered since
April 6, 2026
Fee structure
Percentage of AUM, Commissions
Client types
  • HNWI63.4%
  • Charitable Organizations33.53%
  • Individuals1.91%
  • Corporations / Businesses1.16%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Potomac Investment Company operates as an independent broker-dealer and registered municipal advisor that provides financial planning and portfolio management services to individuals, families and small businesses. The firm blends advisory and brokerage activity — charging both AUM-based fees and commissions — and runs discretionary portfolios on behalf of clients. Its filings show a strong preference for listed equities and exchange-traded products as the primary building blocks of client portfolios. As a registered municipal advisor, the firm can also advise on municipal securities, although its public materials emphasize marketable equity exposures rather than private-market allocations or ESG-driven mandates.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 78%, Cash & Cash Equivalents 15%, Investment Grade Corp Bonds 3%, State & Local Bonds 2%, Public Funds/Mutual Funds 2%78%
  • Exchange Traded Equities78%
  • Cash & Cash Equivalents15%
  • Investment Grade Corp Bonds3%
  • State & Local Bonds2%
  • Public Funds/Mutual Funds2%

Contacts

1 of 1
  • CAROL GREENWALD

    Investment AdvisorCRD 1207586

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

THE VILLAGES, null

Location

THE VILLAGES, null

Headquartered in THE VILLAGES, null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth