LARSON WEALTH MANAGEMENT, LLC

RIASEC Registered
Total AUM
$59.2M
Discretionary
$59.2M
100% of AUM
Avg account
$204K
Accounts
291
Employees
1
Advisory reps
1

Firm details

Headquarters
WEST BEND, Wisconsin
CRD number
168272
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals53.29%
  • HNWI46.71%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Larson Wealth Management, LLC is an independent, individual-owned registered investment adviser focused on serving individuals and families with financial planning and portfolio management for individuals and small businesses. The firm combines fee-based asset management with planning work billed on an hourly or fixed-fee basis, and also operates as an insurance broker, which suggests coordination of risk-transfer products alongside investment portfolios. Larson runs primarily discretionary mandates and shows a clear preference for liquid, equity-oriented strategies rather than concentrated fixed-income or illiquid alternative allocations. The adviser is not positioned as an ESG- or pension-specialist and reports a single-state operating footprint rather than a multi-state advisory platform.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 89%, Other 8%, Cash & Cash Equivalents 3%89%
  • Exchange Traded Equities89%
  • Other8%
  • Cash & Cash Equivalents3%

Contacts

1 of 1
  • RONALD LARSON

    OwnerCRD 2439456

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

WEST BEND, WI

WASHINGTON

Location

WEST BEND, WI

Headquartered in WEST BEND, WI, anchoring the Milwaukee-Racine-Waukesha, WI metro in the Midwest.

Metro area
Milwaukee-Racine-Waukesha, WI
Region
Midwest
County
WASHINGTON
Address
1755 W Paradise Dr
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth