INFINITY ADVISORY GROUP
Firm details
- Headquarters
- PORTAGE, Michigan
- CRD number
- 324723
- Registered since
- April 18, 2025
- Website
- www.infinity-advisory.com
- Custodians
- NATIONAL FINANCIAL SERVICES LLC
- Fee structure
- Percentage of AUM, Hourly Charges
- Client types
- Individuals57.49%
- HNWI42.51%
- Services
- Financial PlanningPortfolio Management for IndividualsSelection of Other AdvisersEducational Seminars / Workshops
Firm profile
FINTRXOverview
Infinity Advisory Group is an independent, owner-operated Registered Investment Adviser that focuses on fee-based financial planning and discretionary portfolio management for individuals and families. The firm acts as a capital allocator: it constructs and manages equity-heavy portfolios directly while selecting third‑party managers and funds where specialist exposure is appropriate. Investment practice centers on exchange‑traded equities, delivered through discretionary separate accounts and brokerage platforms, with supplemental exposures to mutual funds and selected external real‑estate managers. The firm also provides insurance brokerage and runs educational workshops, and charges clients both a percentage of assets under management and hourly fees. Infinity Advisory Group is not an ESG-driven investor and operates under a single-state registration approach. Its advisory activity explicitly includes selection of other advisers, indicating the team places a material portion of client capital into outsourced strategies and external alternative managers when they seek exposure the firm does not run in-house.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities69%
- Public Funds/Mutual Funds23%
- Cash & Cash Equivalents5%
- Non-Exchange Traded Equities3%
Contacts
3 of 3GINNY DELL
Managing Partner, Investment Advisor RepresentativeCRD 5591813
RYAN SNYDER
PartnerCRD 5743744
BENJAMIN TAYLOR
Investment Advisor RepresentativeCRD 6166496
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
PORTAGE, MI
KALAMAZOO
Location
PORTAGE, MI
Headquartered in PORTAGE, MI, anchoring the Kalamazoo-Battle Creek-Portage, MI metro in the Midwest.
- Metro area
- Kalamazoo-Battle Creek-Portage, MI
- Region
- Midwest
- County
- KALAMAZOO
- Address
- 8105 Valleywood Ln
- Time zone
- ET (UTC-5)
- Office locations
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