GR FINANCIAL GROUP, LLC

RIASEC RegisteredEst. 2014
Total AUM
$1.1B
Discretionary
$1.1B
100% of AUM
Avg account
$413K
Accounts
2,552
Employees
10
Advisory reps
8

Firm details

Headquarters
TUCSON, Arizona
CRD number
172370
Registered since
December 5, 2014
Custodians
NATIONAL FINANCIAL SERVICES LLC
Fee structure
Percentage of AUM, Fixed Fees, Performance Based Fees, Other
Client types
  • HNWI60.49%
  • Individuals38.94%
  • Corporations / Businesses0.57%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

GR Financial Group, LLC is an independent registered investment adviser organized as an LLC and SEC-registered since 2014. The firm serves individuals, families and some institutional clients, and its advisory mandate centers on financial planning and portfolio management for individuals and small businesses. Ownership is individual (private), and the firm reports a mix of fee arrangements that includes percentage-of-AUM fees, fixed fees and performance-based fees. The firm does not identify itself as a multi-state adviser or as a capital allocator; it also does not list active ESG investing as part of its stated approach. Its footprint and activities suggest a traditional adviser model focused on discretionary portfolio management and planning for private clients rather than running third-party allocation businesses.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 95%, Cash & Cash Equivalents 3%, Exchange Traded Equities 2%95%
  • Public Funds/Mutual Funds95%
  • Cash & Cash Equivalents3%
  • Exchange Traded Equities2%

Owners & executives

1 of 1
  • TINA MITCHELL

    Chief Compliance OfficerCRD 1727463

Contacts

3 of 7
  • SANDRA WIDMER

    Registered Client Service AssociateCRD 5599639

  • RYAN GENZMAN

    Vice PresidentCRD 5561234

  • Adam McCarty

    Investment Advisor RepresentativeCRD 8014552

Unlock 4 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 17

Active vs passive

$403M in ETFs

Passive

77%

$311M

Active

23%

$91.4M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES CORE S&P 500 ETF (IVV)BlackRockPassiveLarge Blend$97M148,53424.10%

Location

Primary office

TUCSON, AZ

PIMA

Location

TUCSON, AZ

Headquartered in TUCSON, AZ, anchoring the Tucson-Nogales, AZ metro in the West.

Metro area
Tucson-Nogales, AZ
Region
West
County
PIMA
Address
4556 E Cp Lowell
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth