CRA Financial Services, L.L.C.

RIASEC RegisteredEst. 2003
Total AUM
$1.7B
Discretionary
$1.5B
90% of AUM
Avg account
$420K
Accounts
4,030
Employees
14
Advisory reps
12

Firm details

Headquarters
Northfield, New Jersey
CRD number
124004
Registered since
August 18, 2003
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC, CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI66.51%
  • Individuals16.14%
  • Pension & Profit Sharing Plans12.55%
  • Corporations / Businesses3.82%
  • Charitable Organizations0.98%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

CRA Financial Services, L.L.C. is an independent, owner-operated registered investment adviser formed in 2003 and organized as an LLC. The firm acts as a capital allocator and serves both individual/family clients and institutional clients, offering financial planning, portfolio management for individuals and small businesses, portfolio management for businesses or institutions, pension consulting and the selection of other advisers. Its fee arrangements include percentage-of-AUM billing as well as hourly and fixed-fee engagements. CRA identifies as an active ESG investor and lists an industry affiliation with accountants. The firm received placement on CNBC’s Top 100 Financial Advisory Firms list for 2025, reflecting external recognition of its scale or business profile.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 65%, Exchange Traded Equities 19%, Cash & Cash Equivalents 9%, State & Local Bonds 2%, Investment Grade Corp Bonds 2%, US Government Bonds 1%, Private Funds 1%, Other 1%65%
  • Public Funds/Mutual Funds65%
  • Exchange Traded Equities19%
  • Cash & Cash Equivalents9%
  • State & Local Bonds2%
  • Investment Grade Corp Bonds2%

Contacts

3 of 12
  • Thomas Reynolds

    Thomas Reynolds

    Co-FounderCRD 3152986

  • Donna Savastani

    Donna Savastani

    CCOCRD 4614453

  • Robert Martin

    Robert Martin

    PartnerCRD 5206015

Unlock 9 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 221

Active vs passive

$598M in ETFs

Passive

70%

$417M

Active

23%

$181M

ETFProviderStyleCategoryValueShares% of portfolio
SCHWAB US DIVIDEND EQUITY ETF (SCHD)SchwabPassiveLarge Value$38.7M1,220,8116.47%

Location

Primary office

Northfield, NJ

Atlantic

Location

Northfield, NJ

Headquartered in Northfield, NJ, anchoring the Philadelphia-Reading-Camden, PA-NJ-DE-MD metro in the Northeast.

Metro area
Philadelphia-Reading-Camden, PA-NJ-DE-MD
Region
Northeast
County
Atlantic
Address
332 Tilton Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth