AVISEN ADVISORS, LLC

RIASEC RegisteredEst. 2007
Total AUM
$389M
Discretionary
$384M
99% of AUM
Avg account
$888K
Accounts
438
Employees
9
Advisory reps
9

Firm details

Headquarters
SACRAMENTO, California
CRD number
113791
Registered since
May 7, 2007
Custodians
PERSHING LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI83.53%
  • Individuals12.29%
  • Charitable Organizations2.13%
  • Pension & Profit Sharing Plans1.39%
  • Corporations / Businesses0.65%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other Advisers

Firm profile

FINTRX

Overview

Avisen Advisors, LLC is a small, advisor-led RIA that focuses on individual and family clients, providing financial planning, portfolio management for individuals and small businesses, and selecting third‑party managers. The firm is SEC-registered (since 2007) and operates as a capital allocator, combining advisory work with registered‑rep activities tied to a broker‑dealer and relationships with insurance companies. Fee arrangements include percentage‑of‑AUM billing alongside hourly and fixed fees, which suggests flexibility to serve both ongoing wealth management clients and project-based planning engagements. Investment activity is tilted toward equities, with the firm reporting a clear preference for exchange‑traded instruments. Avisen Advisors also exercises manager selection responsibilities and allocates to third‑party alternative managers, which positions it to blend comprehensive financial planning with access to specialized strategies when clients require them.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 67%, Cash & Cash Equivalents 15%, US Government Bonds 9%, Public Funds/Mutual Funds 5%, State & Local Bonds 3%, Investment Grade Corp Bonds 1%67%
  • Exchange Traded Equities67%
  • Cash & Cash Equivalents15%
  • US Government Bonds9%
  • Public Funds/Mutual Funds5%
  • State & Local Bonds3%

Owners & executives

1 of 1
  • KENNETH BROWN

    Co-Founder & CEOCRD 1014957

Contacts

3 of 8
  • JASON FEIL

    Investment ProfessionalCRD 5978696

  • MICHELLE KESSEL-HARBART

    Operations DirectorCRD 2643908

  • MARTIN HERMAN

    Vice President, InvestmentsCRD 243828

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

SACRAMENTO, CA

SACRAMENTO

Location

SACRAMENTO, CA

Headquartered in SACRAMENTO, CA, anchoring the Sacramento-Roseville, CA metro in the West.

Metro area
Sacramento-Roseville, CA
Region
West
County
SACRAMENTO
Address
3620 American River Dr
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth