USA Financial Formulas LLC

RIASEC RegisteredEst. 2007
Total AUM
$534M
Discretionary
$534M
100% of AUM
Avg account
$71.4K
Accounts
7,489
Employees
38
Advisory reps
6

Firm details

Headquarters
Ada, Michigan
CRD number
139987
Registered since
February 1, 2007
Custodians
TD AMERITRADE, INC.
Fee structure
Percentage of AUM
Client types
  • Individuals100%
Services
Portfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

USA Financial Formulas LLC is a limited liability company registered with the SEC since 2007 that operates as a non-independent retail registered investment adviser. Its client focus is primarily individuals and families, and it charges fees based on a percentage of assets under management. The firm offers discretionary portfolio management for individual clients and small businesses, and also provides portfolio management services for business or institutional accounts. Filings indicate ownership involves a domestic entity and an individual. USA Financial Formulas does not identify as an ESG investor, is not a multi-state adviser, and is not positioned as a pension consultant or capital allocator. The firm maintains industry affiliations that span a broker-dealer, another investment adviser, and an insurance company, which suggests relationships across distribution and product platforms rather than pure independence from third-party networks.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 59%, Cash & Cash Equivalents 32%, Public Funds/Mutual Funds 9%59%
  • Exchange Traded Equities59%
  • Cash & Cash Equivalents32%
  • Public Funds/Mutual Funds9%

Owners & executives

3 of 5
  • Michael Walters

    Michael Walters

    Chief Executive OfficerCRD 2580592

  • James Mcconnell

    James Mcconnell

    Chief Operations OfficerCRD 4679140

  • William Bachert

    William Bachert

    Chief Financial OfficerCRD 4576698

Unlock 2 more executives

Contacts

1 of 1
  • Brent Enders

    Brent Enders

    Registered RepresentativeCRD 2858719

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

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Recent filings

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Awards

FINTRX

ETF holdings

1 of 101

Active vs passive

$496M in ETFs

Passive

97%

$481M

Active

2%

$14.9M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES S&P SMALL-CAP 600 VALUE ETF (IJS)BlackRockPassiveSmall Value$110M927,82022.16%

Location

Primary office

Ada, MI

Kent

Location

Ada, MI

Headquartered in Ada, MI, anchoring the Grand Rapids-Kentwood-Muskegon, MI metro in the Midwest.

Metro area
Grand Rapids-Kentwood-Muskegon, MI
Region
Midwest
County
Kent
Address
6020 Fulton St E
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth