THE PLANNING ASSOCIATES, INC.

RIASEC Registered
Total AUM
$32.2M
Discretionary
$32.2M
100% of AUM
Avg account
$608K
Accounts
53
Employees
1
Advisory reps
1

Firm details

Headquarters
PHOENIX, Arizona
CRD number
121808
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals56.25%
  • HNWI43.75%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

The Planning Associates, Inc. is an independent, owner-operated Registered Investment Adviser organized as a corporation that focuses on financial planning and discretionary portfolio management for individuals, families and small-business clients. The firm’s advisory services include comprehensive financial planning, ongoing portfolio management and pension consulting services. Its billing model is a mix of percentage-of-AUM, hourly charges and fixed fees, which signals a blend of ongoing asset management relationships and project-based planning work. Investment activity is concentrated in publicly traded pooled vehicles rather than large direct allocations to bespoke private-market strategies. The firm does not identify itself as an active ESG investor and the ADV indicates a single-state focus. Advisory implementation appears geared toward diversified, publicly available mutual funds and corporate debt instruments to meet client income and growth objectives.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 70%, Cash & Cash Equivalents 15%, Exchange Traded Equities 14%, US Government Bonds 1%70%
  • Public Funds/Mutual Funds70%
  • Cash & Cash Equivalents15%
  • Exchange Traded Equities14%
  • US Government Bonds1%

Contacts

1 of 1
  • MICHAEL FUROIS

    Investment AdvisorCRD 2225743

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

PHOENIX, AZ

MARICOPA

Location

PHOENIX, AZ

Headquartered in PHOENIX, AZ, anchoring the Phoenix-Mesa, AZ metro in the West.

Metro area
Phoenix-Mesa, AZ
Region
West
County
MARICOPA
Address
15215 S 48th St
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth