The Planners Inc.

RIASEC Registered
Total AUM
$34.4M
Discretionary
$34.4M
100% of AUM
Avg account
$106K
Accounts
326
Employees
3
Advisory reps
3

Firm details

Headquarters
Fort Collins, Colorado
CRD number
326556
Custodians
ALTRUIST FINANCIAL LLC, SEI INVESTMENTS DISTRIBUTION CO.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI56.93%
  • Individuals43.07%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

The Planners Inc. is an independent registered investment adviser organized as a corporation and owned by an individual. The firm serves individual and family clients, offering financial planning, discretionary portfolio management for individuals and small businesses, and the selection of third‑party advisers. Its billing combines percentage‑of‑AUM fees with fixed fees. The firm identifies as a capital allocator, maintains an industry affiliation with an insurance company, and does not describe itself as an active ESG investor or a multi‑state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 76%, Exchange Traded Equities 20%, Cash & Cash Equivalents 3%, Investment Grade Corp Bonds 2%76%
  • Public Funds/Mutual Funds76%
  • Exchange Traded Equities20%
  • Cash & Cash Equivalents3%
  • Investment Grade Corp Bonds2%

Contacts

3 of 3
  • Erik Sartin

    Erik Sartin

    PartnerCRD 6089362

  • Maria Shanley

    Maria Shanley

    Investment Adviser RepresentativeCRD 4738818

  • Benjamin Sartin

    Benjamin Sartin

    Financial PlannerCRD 2317948

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

Fort Collins, CO

Larimer

Location

Fort Collins, CO

Headquartered in Fort Collins, CO, in the West of the United States.

Region
West
County
Larimer
Address
1015 W Horsetooth Rd
Time zone
MT (UTC-7)
Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth