STANDARD PLANNING COMPANY

RIASEC Registered
Total AUM
$86M
Discretionary
$0
0% of AUM
Avg account
$348K
Accounts
247
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
129507
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • Individuals100%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

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Overview

Standard Planning Company is an independent registered investment adviser organized as a corporation and owned by an individual. The firm focuses on serving individual and family clients, providing financial planning and portfolio management for individuals and small businesses. Its compensation comes from percentage-of-AUM fees and fixed fees, and the firm also operates as an insurance broker. The adviser does not identify as an active ESG investor, is not positioned as a multi-state or pension consultant adviser, and is not structured as a capital allocator or part of a related-adviser group.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 83%, Cash & Cash Equivalents 10%, Exchange Traded Equities 5%, State & Local Bonds 2%83%
  • Public Funds/Mutual Funds83%
  • Cash & Cash Equivalents10%
  • Exchange Traded Equities5%
  • State & Local Bonds2%

Contacts

1 of 1
  • BRUCE HOLDRIDGE

    PrincipalCRD 1050676

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

, null

Location

, null

Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth