SECURA FINANCIAL

RIASEC RegisteredEst. 2018

Total AUM

$320M

Discretionary

$320M

100% of AUM

Avg account

$258K

Accounts

1,242

Employees

Advisory reps

Firm details

Headquarters: ORANGE, California
CRD number: 137324
Registered since: April 25, 2018
Website: www.securawm.com
Custodians: LPL FINANCIAL LLC, CHARLES SCHWAB & CO., INC., LINCOLN FINANCIAL DISTRIBUTORS, INC.
Fee structure: Percentage of AUM, Hourly Charges, Fixed Fees, Other
Client types: HNWI80.23%
Individuals19%
Pension & Profit Sharing Plans0.74%
Charitable Organizations0.03%
Services: Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Secura Financial is an insurance broker-dealer structured as an LLC that also operates as a registered investment adviser and capital allocator. The firm serves both individual/family and institutional clients and provides a mix of financial planning, discretionary portfolio management for individuals and small businesses, pension consulting, and manager selection. Compensation is varied — percentage of assets under management alongside hourly and fixed fees and other arrangements. The adviser is not positioned as an ESG investor and does not report a multistate advisory registration. Industry relationships extend beyond brokerage: Secura Financial lists affiliations with broker-dealers, other investment advisers, accounting and law firms, an insurance company and a real estate broker. The firm’s regulatory registration dates to 2018 and ownership is held by an individual.