Guardian Financial Partners, LLC

RIASEC RegisteredEst. 2017
Total AUM
$912M
Discretionary
$912M
100% of AUM
Avg account
$1M
Accounts
906
Employees
4
Advisory reps
8

Firm details

Headquarters
Orange, California
CRD number
287652
Registered since
April 28, 2017
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • Pension & Profit Sharing Plans51.89%
  • HNWI35.91%
  • Individuals9.19%
  • Charitable Organizations1.8%
  • Corporations / Businesses1.21%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Guardian Financial Partners, LLC is an independent, SEC-registered registered investment adviser organized as an LLC and active since 2017. The firm acts as a capital allocator for both individual/family and institutional clients, offering financial planning and a range of portfolio management services (for individuals, small businesses, and institutions) alongside pension consulting and the selection of other advisers. Its fee schedules include assets-under-management fees and fixed-fee arrangements. The firm does not identify as an active ESG investor and reports an affiliation with an insurance company.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 61%, Exchange Traded Equities 22%, Investment Grade Corp Bonds 4%, Non-Exchange Traded Equities 3%, US Government Bonds 3%, Cash & Cash Equivalents 3%, Non-Investment Grade Corp Bonds 2%, State & Local Bonds 1%, Sovereign Bonds 1%61%
  • Public Funds/Mutual Funds61%
  • Exchange Traded Equities22%
  • Investment Grade Corp Bonds4%
  • Non-Exchange Traded Equities3%
  • US Government Bonds3%

Contacts

3 of 8
  • Casey Bartels

    Casey Bartels

    Founding PartnerCRD 5312518

  • John Bodovitz

    SolicitorCRD 1197656

  • Norris Perez

    PrincipalCRD 7901678

Unlock 5 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 46

Active vs passive

$214M in ETFs

Passive

61%

$131M

Active

32%

$83.3M

ETFProviderStyleCategoryValueShares% of portfolio
JANUS HENDERSON SECURITIZED INCOME ETF (JSI) Janus HendersonActiveShort Term Bond$22.1M432,47710.34%

Location

Primary office

Orange, CA

Orange

Location

Orange, CA

Headquartered in Orange, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
Orange
Address
635 E Chapman Ave
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth