SB ADVISORY, LLC

RIASEC RegisteredEst. 2012
Total AUM
$405M
Discretionary
$28.5M
7% of AUM
Avg account
$263K
Accounts
1,540
Employees
29
Advisory reps
36

Firm details

Headquarters
Atlanta, Georgia
CRD number
154680
Registered since
December 4, 2012
Custodians
RBC CAPITAL MARKETS, LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals62.98%
  • HNWI37.02%
Services
Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers

Firm profile

FINTRX

Overview

SB Advisory, LLC is an independent registered investment adviser organized as an LLC and registered with the SEC in 2012. The firm markets itself primarily to individual and family clients and is identified as a capital allocator—meaning it directs client capital to outside managers in addition to managing portfolios directly. Its fee arrangements include percentage-of-AUM billing alongside hourly and fixed-fee options. Core advisory services listed on its ADV are financial planning, portfolio management for individuals and small businesses, and selection of other advisers. The firm does not identify as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 88%, Cash & Cash Equivalents 7%, Public Funds/Mutual Funds 5%88%
  • Exchange Traded Equities88%
  • Cash & Cash Equivalents7%
  • Public Funds/Mutual Funds5%

Owners & executives

2 of 2
  • STEPHEN COLAVITO

    Chief Investment OfficerCRD 2418662

  • PETER BOTERO

    Chief Compliance OfficerCRD 2809436

Contacts

3 of 34
  • WILLIAM SHEFTE

    n/aCRD 4350635

  • ALEXYS MCKENZIE

    Executive ChairmanCRD 2642827

  • TAYLOR BAUERBAND

    Investment Advisor RepresentativeCRD 7069406

Unlock 31 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Atlanta, GA

FULTON

Location

Atlanta, GA

Headquartered in Atlanta, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.

Metro area
Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
Region
South
County
FULTON
Address
3424 Peachtree Rd NE
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth