Red Cedar Investment Management

RIASEC Registered
Total AUM
$3.3B
Discretionary
$3.3B
100% of AUM
Avg account
$49.7M
Accounts
67
Employees
18
Advisory reps
10

Firm details

Headquarters
Grand Rapids, Michigan
CRD number
170939
Registered since
May 19, 2014
Custodians
US BANCORP FUND SERVICES LLC, CHARLES SCHWAB & CO., INC., THE NORTHERN TRUST INTERNATIONAL BANKING CORPORATION
Fee structure
Percentage of AUM
Client types
  • Investment Companies37.74%
  • Insurance Companies35.34%
  • Pension & Profit Sharing Plans10.33%
  • State / Municipal Government9.79%
  • Charitable Organizations4.58%
Services
Portfolio Management for Investment CompaniesPortfolio Management for Pooled Investment VehiclesPortfolio Management for Institutional ClientsSelection of Other Advisers

Firm profile

FINTRX

Overview

Red Cedar Investment Management is an institutional limited liability company that acts as a capital allocator to institutional clients. The firm is SEC-registered (registration year 2014) and charges fees based on a percentage of assets under management. Its advisory remit includes portfolio management for investment companies, pooled investment vehicles, and businesses or institutions, along with selecting other advisers. Ownership is listed as a mix of a domestic entity and an individual. The firm does not identify as an active ESG investor.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 34%, Investment Grade Corp Bonds 27%, US Government Bonds 20%, Cash & Cash Equivalents 9%, Private Funds 7%, Other 3%34%
  • Exchange Traded Equities34%
  • Investment Grade Corp Bonds27%
  • US Government Bonds20%
  • Cash & Cash Equivalents9%
  • Private Funds7%

Owners & executives

FINTRX

Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 30

Active vs passive

$820M in ETFs

Passive

99%

$809M

Active

0%

$11.5M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD RUSSELL 1000 INDEX FUND (VONE)VanguardPassiveLarge Blend$175M509,70021.37%

Location

Primary office

Grand Rapids, MI

Kent

Location

Grand Rapids, MI

Headquartered in Grand Rapids, MI, anchoring the Grand Rapids-Kentwood-Muskegon, MI metro in the Midwest.

Metro area
Grand Rapids-Kentwood-Muskegon, MI
Region
Midwest
County
Kent
Address
333 Bridge St Nw
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth