Proficient Wealth Counselors, LLC
Firm details
- Headquarters
- Norwood, Massachusetts
- CRD number
- 152640
- Registered since
- May 2, 2022
- Website
- proficientwealth.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI51.03%
- Individuals41.53%
- Pension & Profit Sharing Plans7.44%
- Services
- Financial PlanningPortfolio Management for IndividualsPension Consulting
Firm profile
FINTRXOverview
Proficient Wealth Counselors, LLC is an independent registered investment adviser organized as an LLC and operating with an owner-managed structure. The firm’s advisory work centers on financial planning, discretionary portfolio management for individuals and small businesses, and pension consulting services. Its stated preference is equity-heavy allocation, with a clear tilt toward exchange-traded instruments for implementing that exposure. Fee arrangements are flexible, including percentage-of-AUM billing alongside hourly and fixed-fee engagements, which supports both ongoing advisory relationships and project-based planning work. The firm maintains an industry affiliation with an insurance company and does not present itself as an ESG-focused allocator. It is not positioned as a large-scale capital allocator; instead, the model appears built around personalized portfolio management and planning for individual, family and some institutional clients.
Assets & Accounts
Public Holdings
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities74%
- Public Funds/Mutual Funds13%
- Investment Grade Corp Bonds7%
- US Government Bonds3%
- Cash & Cash Equivalents3%
Contacts
1 of 1
Gerald Loftin
PrincipalCRD 2514109
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
Norwood, MA
Norfolk
Location
Norwood, MA
Headquartered in Norwood, MA, anchoring the Boston-Worcester-Providence, MA-RI-NH-CT metro in the Northeast.
- Metro area
- Boston-Worcester-Providence, MA-RI-NH-CT
- Region
- Northeast
- County
- Norfolk
- Address
- 77 Access Rd
- Time zone
- ET (UTC-5)
- Office locations
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