Placera Capital Management LLC

RIASEC Registered
Total AUM
$35M
Discretionary
$35M
100% of AUM
Avg account
$778K
Accounts
45
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
296936
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • Individuals54.29%
  • HNWI45.71%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Placera Capital Management LLC is a small, single-office registered investment adviser that runs discretionary equity-focused portfolios for individual and family clients and small businesses. The firm charges fees as a percentage of assets under management and concentrates its portfolio construction around exchange-traded equities, using both ETFs and individual stocks as primary building blocks. Placera positions itself as a hands-on equity allocator rather than a multi-asset or ESG-focused manager — it does not identify as an active ESG investor — and it relies on separate managed account structures to implement client strategies. Investment activity centers on liquid public-market exposure, with portfolio construction driven by equity allocations and complemented by mutual funds where active or niche exposures are desired. The adviser operates as an owner-operated limited liability company and manages all client mandates on a discretionary basis.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 80%, Cash & Cash Equivalents 10%, Public Funds/Mutual Funds 2%, US Government Bonds 1%, State & Local Bonds 1%, Investment Grade Corp Bonds 1%, Non-Investment Grade Corp Bonds 1%80%
  • Exchange Traded Equities80%
  • Cash & Cash Equivalents10%
  • Public Funds/Mutual Funds2%
  • US Government Bonds1%
  • State & Local Bonds1%

Owners & executives

1 of 1
  • Steven Gold

    CEO & FounderCRD 2728989

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth