NWF Advisory Services Inc

RIASEC Registered
Total AUM
$6.4B
Discretionary
$3.8B
59% of AUM
Avg account
$341K
Accounts
18,868
Employees
111
Advisory reps
108

Firm details

Headquarters
Los Angeles, California
CRD number
110410
Registered since
June 30, 1998
Custodians
PERSHING LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • Individuals88.75%
  • HNWI11.25%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

NWF Advisory Services Inc. is an independent, privately owned registered investment adviser that has been registered with the SEC since 1998. The firm acts as a capital allocator for primarily individual and family clients, offering fee arrangements that include percentage-of-AUM billing as well as hourly and fixed fees. Its business footprint includes activities as a registered representative of a broker-dealer and as an insurance broker, and its advisory services span financial planning, portfolio management for individuals and small businesses as well as for institutions, pension consulting, selection of other advisers, and educational workshops. The firm does not position itself as an active ESG investor. Management appears to combine advisory and transactional capabilities through its broker-dealer affiliation and insurance brokerage activities, which can support integrated financial planning and insurance placement alongside discretionary and non-discretionary portfolio oversight.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 57%, Exchange Traded Equities 38%, Cash & Cash Equivalents 2%, US Government Bonds 1%, State & Local Bonds 1%, Investment Grade Corp Bonds 1%57%
  • Public Funds/Mutual Funds57%
  • Exchange Traded Equities38%
  • Cash & Cash Equivalents2%
  • US Government Bonds1%
  • State & Local Bonds1%

Owners & executives

3 of 6
  • Vayle Floria

    Vayle Floria

    Program CoordinatorCRD 4405176

  • Kelly Rose

    Kelly Rose

    Operations CoordinatorCRD 2165846

  • Shehab Mohammad

    Shehab Mohammad

    President and Chief Executive OfficerCRD 2506954

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Contacts

3 of 102
  • Scott Shepherd

    Scott Shepherd

    Financial AdvisorCRD 5640079

  • David Bear

    David Bear

    Managing PartnerCRD 5676389

  • Taea Takagi-jones

    Taea Takagi-jones

    Partner, Financial AdvisorCRD 5701947

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Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 258

Active vs passive

$735M in ETFs

Passive

82%

$599M

Active

13%

$136M

ETFProviderStyleCategoryValueShares% of portfolio
STATE STREET(R) TECHNOLOGY SELECT SECTOR SPDR(R) ETF (XLK)State StreetPassiveTechnology$52.1M265,9297.09%

Location

Primary office

Los Angeles, CA

Los Angeles

Location

Los Angeles, CA

Headquartered in Los Angeles, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
Los Angeles
Address
11835 W Olympic Blvd
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth