NOW Asset Management LLC

RIASEC RegisteredEst. 2026

Total AUM

$39.8M

Discretionary

$39.8M

100% of AUM

Avg account

$19.9M

Accounts

Employees

Advisory reps

Firm details

Headquarters: Purchase, New York
CRD number: 341388
Registered since: May 8, 2026
Custodians: GOLDMAN SACHS & CO. LLC
Fee structure: Percentage of AUM, Performance Based Fees
Client types: Pooled Investment Vehicles50.25%
Corporations / Businesses49.75%
Services: Portfolio Management for IndividualsPortfolio Management for Pooled Investment VehiclesPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

NOW Asset Management LLC is an independent registered investment adviser organized as an LLC. The firm appears to target institutional mandates while also offering portfolio management for individuals, small businesses and pooled investment vehicles. Its fee structure combines a percentage-of-assets charge with the possibility of performance-based fees, a setup that aligns with active or outcome-driven strategies. The firm does not identify as an active ESG investor and is not registered as a multistate adviser.