Novi Wealth Partners

RIASEC Registered
Total AUM
$613M
Discretionary
$610M
100% of AUM
Avg account
$612K
Accounts
1,001
Employees
11
Advisory reps
7

Firm details

Headquarters
Princeton, New Jersey
CRD number
166539
Registered since
January 1, 2013
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI89.72%
  • Individuals9.89%
  • Pension & Profit Sharing Plans0.38%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension ConsultingSelection of Other Advisers

Firm profile

FINTRX

Overview

Novi Wealth Partners is an independent, individually owned registered investment adviser that began SEC registration in 2013. The firm serves both high-net-worth individuals and families as well as institutional clients, positioning itself as a capital allocator that combines financial planning with discretionary and non-discretionary portfolio management. Its advisory services include financial planning, portfolio management for individuals, small businesses and institutions, pension consulting services, and the selection of other advisers. Fee arrangements include a percentage-of-AUM model alongside hourly and fixed-fee engagements.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 53%, Public Funds/Mutual Funds 40%, Cash & Cash Equivalents 4%, State & Local Bonds 2%, Investment Grade Corp Bonds 1%53%
  • Exchange Traded Equities53%
  • Public Funds/Mutual Funds40%
  • Cash & Cash Equivalents4%
  • State & Local Bonds2%
  • Investment Grade Corp Bonds1%

Owners & executives

FINTRX

Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 192

Active vs passive

$385M in ETFs

Passive

27%

$104M

Active

73%

$281M

ETFProviderStyleCategoryValueShares% of portfolio
DIMENSIONAL US CORE EQUITY MARKET ETF (DFAU)DimensionalActiveLarge Blend$43.6M833,46411.33%

Location

Primary office

Princeton, NJ

Mercer

Location

Princeton, NJ

Headquartered in Princeton, NJ, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
Mercer
Address
512 Executive Dr
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth