Northlanding Financial Partners, LLC
Firm details
- Headquarters
- Rochester, New York
- CRD number
- 167055
- Registered since
- March 27, 2013
- Website
- northlandingfp.com
- Custodians
- NATIONAL FINANCIAL SERVICES LLC, THE LINCOLN NATIONAL LIFE INSURANCE COMPANY
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI71.78%
- Individuals28.22%
- Services
- Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers
Firm profile
FINTRXOverview
Northlanding Financial Partners, LLC is an independent registered investment adviser that provides financial planning and portfolio management primarily for individuals and families. The firm is SEC-registered (registered in 2013) and describes itself as a capital allocator that selects third-party managers as part of its offering. Core advisory services listed include financial planning, portfolio management for individuals and small businesses, and the selection of outside advisers. Fee arrangements combine a percentage-of-AUM model with hourly and fixed-fee options, which suggests flexibility for both ongoing asset management relationships and project-based engagements. The firm does not identify as an active ESG investor.
Assets & Accounts
Public Holdings
Investments & Alternatives
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Exchange Traded Equities71%
- US Government Bonds24%
- Cash & Cash Equivalents4%
Contacts
2 of 2
Bryce Carey
Director, CFPCRD 5547015

Eric Garsin
Financial Planner & PartnerCRD 2942903
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 35Active vs passive
$138M in ETFs
84%
$115M
16%
$22.6M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| ISHARES CORE S&P 500 ETF (IVV) | BlackRock | Passive | Large Blend | $37.2M | 48,578 | 27.05% |
Location
Rochester, NY
Monroe
Location
Rochester, NY
Headquartered in Rochester, NY, anchoring the Rochester-Batavia-Seneca Falls, NY metro in the Northeast.
- Metro area
- Rochester-Batavia-Seneca Falls, NY
- Region
- Northeast
- County
- Monroe
- Address
- 90 Linden Oaks
- Time zone
- ET (UTC-5)
- Office locations
Similar firms
Core Alpha, Inc.
RIARochester, NY
W & S Management Services, Inc.
RIARochester, NY
Fien Capital Management, LLC
RIARochester, NY
Boyd Capital
RIARochester, NY
Layline Advisors
RIARochester, NY
Hayes Asset Management, LLC
RIARochester, NY