Northcrest Asset Management

RIASEC RegisteredEst. 2021
Total AUM
$4.3B
Discretionary
$4.3B
100% of AUM
Avg account
$1.3M
Accounts
3,355
Employees
12
Advisory reps
7

Firm details

Headquarters
Plymouth, Minnesota
CRD number
300366
Registered since
May 14, 2021
Custodians
CHARLES SCHWAB & CO., INC., NATIONAL FINANCIAL SERVICES LLC
Fee structure
Percentage of AUM
Client types
  • Other Investment Advisers100%

Firm profile

FINTRX

Overview

Northcrest Asset Management is an SEC-registered investment adviser organized as an LLC and first registered in 2021. The firm charges clients on a percentage-of-AUM basis and reports ownership tied to a domestic entity and an individual. Northcrest does not identify as an active ESG investor, is not registered as a multi-state adviser, and is not positioned as a capital allocator. Its public filings list industry affiliations with broker-dealers, other investment advisers, trust companies and insurance companies.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 75%, Investment Grade Corp Bonds 15%, State & Local Bonds 4%, Cash & Cash Equivalents 3%, Public Funds/Mutual Funds 2%, Other 1%75%
  • Exchange Traded Equities75%
  • Investment Grade Corp Bonds15%
  • State & Local Bonds4%
  • Cash & Cash Equivalents3%
  • Public Funds/Mutual Funds2%

Owners & executives

3 of 4
  • Joseph Dieckhaus

    Joseph Dieckhaus

    Chief Compliance OfficerCRD 5374613

  • Kelly Windorski

    Kelly Windorski

    Chief Financial OfficerCRD 3211118

  • Jeffrey Dekko

    Jeffrey Dekko

    Chief Executive OfficerCRD 4648018

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Contacts

3 of 3
  • Victoria Denaro

    CRD 8030293

  • William Rice

    CRD 5380207

  • James Cahn

    James Cahn

    Chair of the Investment CommitteeCRD 6052512

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 168

Active vs passive

$435M in ETFs

Passive

77%

$333M

Active

17%

$102M

ETFProviderStyleCategoryValueShares% of portfolio
SPDR S&P 500 ETF TRUST (SPY)State StreetPassiveLarge Blend$24.9M33,1345.72%

Location

Primary office

Plymouth, MN

Hennepin

Location

Plymouth, MN

Headquartered in Plymouth, MN, anchoring the Minneapolis-St. Paul, MN-WI metro in the Midwest.

Metro area
Minneapolis-St. Paul, MN-WI
Region
Midwest
County
Hennepin
Address
505 Highway 169 N
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth