NORTH FORTY TWO & CO.

RIASEC RegisteredEst. 2021
Total AUM
$168M
Discretionary
$168M
100% of AUM
Avg account
$638K
Accounts
263
Employees
2
Advisory reps
2

Firm details

Headquarters
LAKE OSWEGO, Oregon
CRD number
148417
Registered since
September 3, 2021
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • HNWI96.92%
  • Individuals3.08%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

North Forty Two & Co is an independent registered investment adviser that provides fee-based financial planning and discretionary portfolio management for individuals, families and small business owners. The firm runs a concentrated, manager-driven model that favors pooled public funds and mutual funds as the primary building blocks of client portfolios, supplemented by corporate debt for fixed-income exposure and third‑party real estate strategies for alternative return streams. North Forty Two & Co charges clients a percentage of assets under management and manages assets on a fully discretionary basis for the majority of its relationships. The firm does not position itself as an ESG specialist, and it is not registered as a multi‑state adviser. Its business mix is oriented toward high‑net‑worth individuals and family accounts rather than institutional pension consulting or capital allocation mandates.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 66%, Exchange Traded Equities 23%, US Government Bonds 7%, Cash & Cash Equivalents 2%, Non-Exchange Traded Equities 1%, State & Local Bonds 1%66%
  • Public Funds/Mutual Funds66%
  • Exchange Traded Equities23%
  • US Government Bonds7%
  • Cash & Cash Equivalents2%
  • Non-Exchange Traded Equities1%

Owners & executives

1 of 1
  • WILLIAM ROSS

    Founder & Chief Investment OfficerCRD 2177428

Contacts

1 of 1
  • WHITNEY DOW

    PresidentCRD 2947375

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

LAKE OSWEGO, OR

CLACKAMAS

Location

LAKE OSWEGO, OR

Headquartered in LAKE OSWEGO, OR, anchoring the Portland-Vancouver-Salem, OR-WA metro in the West.

Metro area
Portland-Vancouver-Salem, OR-WA
Region
West
County
CLACKAMAS
Address
525 3rd St
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth