NICHOLAS CO INC

RIASEC RegisteredEst. 1968
Total AUM
$6.1B
Discretionary
$6.1B
100% of AUM
Avg account
$467M
Accounts
13
Employees
16
Advisory reps
8

Firm details

Headquarters
MILWAUKEE, Wisconsin
CRD number
108347
Registered since
January 8, 1968
Custodians
JOHNSON BANK, J.P. MORGAN SECURITIES INC., WELLS FARGO ADVISORS FINANCIAL NETWORK, LLC, CHARLES SCHWAB & CO., INC., ROBERT W. BAIRD & CO. INCORPORATED
Fee structure
Percentage of AUM, Performance Based Fees
Client types
  • Investment Companies99.35%
  • Charitable Organizations0.32%
  • Corporations / Businesses0.2%
  • HNWI0.13%
Services
Portfolio Management for IndividualsPortfolio Management for Investment CompaniesPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Nicholas Co Inc is a long-established advisory corporation first registered with the SEC in 1968. The firm is individually owned and serves both high-net-worth individuals and institutional clients. Its advisory footprint centers on discretionary portfolio management across a mix of client types, including individuals and small businesses, registered investment companies, and other business or institutional accounts. Compensation includes asset-based fees and performance-linked fees. The firm does not characterize itself as an active ESG investor and is not registered as a multi-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 95%, Cash & Cash Equivalents 5%95%
  • Exchange Traded Equities95%
  • Cash & Cash Equivalents5%

Owners & executives

3 of 5
  • DAVID NICHOLAS

    Chief Executive Officer, President, Chief Investment Officer and Portfolio ManagerCRD 4385785

  • LAWRENCE PAVELEC

    Chief Operating Officer, Executive Vice President and Separate Account Portfolio ManagerCRD 1031512

  • DAVID LUBAR

    President and CEOCRD 1285343

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Contacts

3 of 3
  • K. LUNDGREN

    DirectorCRD 5278317

  • Lynn Nicholas

    PresidentCRD 4385801

  • SUSAN FASCIANO

    ShareholderCRD 4754776

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

MILWAUKEE, WI

MILWAUKEE

Location

MILWAUKEE, WI

Headquartered in MILWAUKEE, WI, anchoring the Milwaukee-Racine-Waukesha, WI metro in the Midwest.

Metro area
Milwaukee-Racine-Waukesha, WI
Region
Midwest
County
MILWAUKEE
Address
411 E Wisconsin Ave
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth