Lyons Capital Group

RIASEC RegisteredEst. 2025
Total AUM
$166M
Discretionary
$0
0% of AUM
Avg account
$245K
Accounts
677
Employees
6
Advisory reps
4

Firm details

Headquarters
Shreveport, Louisiana
CRD number
335733
Registered since
May 14, 2025
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI68.45%
  • Individuals28.66%
  • Charitable Organizations1.87%
  • Corporations / Businesses0.88%
  • Pension & Profit Sharing Plans0.13%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other Advisers

Firm profile

FINTRX

Overview

Lyons Capital Group is an independent Registered Investment Adviser organized as an LLC and listed as SEC-registered in 2025. The firm is owned by an individual and positions itself as a capital allocator that serves individual and family clients. Its advisory offering includes financial planning, portfolio management for individuals and small businesses, portfolio management for businesses or institutions, and the selection of other advisers. Fee arrangements are a mix of percentage-of-AUM and fixed fees. The firm does not identify as an active ESG investor and is not reported as a multi-state adviser or pension consultant.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 57%, Exchange Traded Equities 23%, Private Funds 12%, Other 5%, Cash & Cash Equivalents 3%57%
  • Public Funds/Mutual Funds57%
  • Exchange Traded Equities23%
  • Private Funds12%
  • Other5%
  • Cash & Cash Equivalents3%

Owners & executives

1 of 1
  • Lonny Elfenbein

    Lonny Elfenbein

    Chief Compliance OfficerCRD 2937038

Contacts

3 of 3
  • Jeffrey Lyons

    Jeffrey Lyons

    Registered RepresentativeCRD 5845983

  • Jonathan Terry

    Jonathan Terry

    Vice President, Financial AdvisorCRD 7572261

  • Cole Smith

    Cole Smith

    Financial PlannerCRD 8291576

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Shreveport, LA

Caddo

Location

Shreveport, LA

Headquartered in Shreveport, LA, anchoring the Shreveport-Bossier City-Minden, LA metro in the South.

Metro area
Shreveport-Bossier City-Minden, LA
Region
South
County
Caddo
Address
1923 Southern Loop
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth