KEYSTONE FINANCIAL GROUP, INC.

RIASEC RegisteredEst. 2021
Total AUM
$247M
Discretionary
$247M
100% of AUM
Avg account
$393K
Accounts
630
Employees
7
Advisory reps
7

Firm details

Headquarters
Atlanta, Georgia
CRD number
129301
Registered since
June 4, 2021
Website
kfgwi.com
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI77.96%
  • Individuals16.77%
  • Pension & Profit Sharing Plans3.46%
  • Charitable Organizations0.99%
  • Corporations / Businesses0.49%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension Consulting

Firm profile

FINTRX

Overview

Keystone Financial Group, Inc. is an independent, SEC-registered registered investment adviser that operates as a corporation and is owned by an individual. The firm serves both individual and family clients as well as institutional clients, offering financial planning, portfolio management for individuals, small businesses and institutions, and pension consulting services. Keystone also functions as an insurance broker and charges clients via a mix of percentage-of-AUM fees, hourly fees, and fixed fees. The firm is not an active ESG investor. Keystone registered with the SEC in 2021 and positions itself as a traditional advisor focused on discretionary portfolio management alongside financial planning and insurance distribution rather than as a capital allocator or multi-state advisory network.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 77%, Public Funds/Mutual Funds 10%, State & Local Bonds 8%, Investment Grade Corp Bonds 2%, Cash & Cash Equivalents 2%, US Government Bonds 1%77%
  • Exchange Traded Equities77%
  • Public Funds/Mutual Funds10%
  • State & Local Bonds8%
  • Investment Grade Corp Bonds2%
  • Cash & Cash Equivalents2%

Owners & executives

3 of 4
  • ANDREW GILBERT

    Chief Investment OfficerCRD 5712292

  • GARY FORTIER

    Chief Compliance OfficerCRD 4719645

  • RHONDA GILBERT

    Chief Executive OfficerCRD 3139095

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Contacts

3 of 3
  • JOSE CHAVEZ CUELLAR

    Investment Adviser RepresentativeCRD 8072918

  • NANCY HOUSKA

    Investment Advisor RepresentativeCRD 5536254

  • RYAN MCCAFFERTY

    Financial AdvisorCRD 6365889

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

Atlanta, GA

FULTON

Location

Atlanta, GA

Headquartered in Atlanta, GA, anchoring the Atlanta--Athens-Clarke County--Sandy Springs, GA-AL metro in the South.

Metro area
Atlanta--Athens-Clarke County--Sandy Springs, GA-AL
Region
South
County
FULTON
Address
6849 Peachtree Dunwoody Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth