KENNON FINANCIAL

RIASEC RegisteredEst. 2019
Total AUM
$300M
Discretionary
$300M
100% of AUM
Avg account
$263K
Accounts
1,141
Employees
3
Advisory reps
1

Firm details

Headquarters
SARASOTA, Florida
CRD number
301130
Registered since
April 22, 2019
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • Individuals55.17%
  • HNWI44.83%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

Kennon Financial is an owner-operated corporate advisory firm focused on portfolio management for individuals and small businesses. The firm is SEC-registered since 2019 and operates with a percentage-of-AUM fee model. In addition to investment advisory work, Kennon Financial functions as an insurance broker, which shapes the composition of client solutions and likely increases the use of insurance-linked products inside client portfolios. The firm’s client focus is individual and family relationships rather than institutional work, and it does not identify as an active ESG investor or a multi-state adviser. Kennon Financial classifies itself as unclassified on regulatory filings and is not structured as a capital allocator. Its advisory activity is concentrated on direct portfolio management rather than pension consulting or related-adviser arrangements. The owner-driven structure suggests a boutique operating style with centralized decision-making.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Other 98%, Cash & Cash Equivalents 2%98%
  • Other98%
  • Cash & Cash Equivalents2%

Contacts

1 of 1
  • DAVID KENNON

    FounderCRD 4459476

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

SARASOTA, FL

SARASOTA

Location

SARASOTA, FL

Headquartered in SARASOTA, FL, anchoring the North Port-Sarasota, FL metro in the South.

Metro area
North Port-Sarasota, FL
Region
South
County
SARASOTA
Address
1 S School Ave
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth