JSF Financial, LLC
Firm details
- Headquarters
- Los Angeles, California
- CRD number
- 114025
- Registered since
- March 30, 2010
- Website
- www.jsffinancial.com
- Custodians
- NATIONAL FINANCIAL SERVICES LLC
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI69.51%
- Individuals15.36%
- Corporations / Businesses11.46%
- Charitable Organizations1.96%
- Pension & Profit Sharing Plans1.71%
- Services
- Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other AdvisersEducational Seminars / Workshops
Firm profile
FINTRXOverview
JSF Financial, LLC is an independent registered investment adviser organized as an LLC and registered with the SEC in 2010. The firm acts as a capital allocator for both individual/family and institutional clients, charging fees by percentage of AUM as well as offering hourly and fixed-fee engagements. Core advisory activities include financial planning, portfolio management for individuals, small businesses and institutions, selecting third‑party advisers, and running educational seminars or workshops. JSF is not positioned as an ESG-focused investor and lists a law firm among its industry affiliations.
Assets & Accounts
Public Holdings
Investments & Alternatives
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds58%
- Exchange Traded Equities22%
- State & Local Bonds11%
- Cash & Cash Equivalents4%
- Private Funds3%
Owners & executives
FINTRXContacts
FINTRXWealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 88Active vs passive
$663M in ETFs
58%
$386M
37%
$276M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| ISHARES CORE S&P 500 ETF (IVV) | BlackRock | Passive | Large Blend | $97.1M | 126,786 | 14.65% |
Location
Los Angeles, CA
Los Angeles
Location
Los Angeles, CA
Headquartered in Los Angeles, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.
- Metro area
- Los Angeles-Long Beach, CA
- Region
- West
- County
- Los Angeles
- Address
- 6300 Wilshire Blvd
- Time zone
- PT (UTC-8)
- Office locations
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