HFH Planning Inc.
Firm details
- Headquarters
- ,
- CRD number
- 114046
- Registered since
- September 16, 2003
- Website
- hfhplanning.com
- Custodians
- CHARLES SCHWAB & CO., INC., TIAA-CREF INDIVIDUAL & INSTITUTIONAL SERVICES, LLC
- Fee structure
- Percentage of AUM, Hourly Charges, Fixed Fees
- Client types
- HNWI80.22%
- Individuals18.76%
- Charitable Organizations1.02%
- Services
- Financial PlanningPortfolio Management for IndividualsSelection of Other Advisers
Firm profile
FINTRXOverview
HFH Planning Inc. is an independent registered investment adviser that provides fee-based planning and portfolio advice primarily to individual and family clients. The firm has been SEC registered since 2003 and operates as a domestically owned corporation with an individual owner. HFH Planning positions itself more as a capital allocator and advisor than as a discretionary manager: its business centers on financial planning, portfolio management for individuals and small businesses, and selecting third‑party managers when appropriate. Fee arrangements include a percentage-of-AUM component along with hourly and fixed-fee engagements. The firm does not market itself as an ESG investor and is not structured as a multi-state advisory network or pension consultant. Its investment approach emphasizes publicly available pooled funds alongside selective allocations to third‑party alternative managers when those strategies fit a client’s plan.
Assets & Accounts
Investments & Alternatives
Location & Offices
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds86%
- Exchange Traded Equities8%
- Cash & Cash Equivalents4%
- Private Funds2%
Contacts
2 of 2
George Poole
Co-OwnerCRD 5339881

Peter May
Financial PlannerCRD 4999166
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
, null
Location
, null
Headquartered in , null.
- Office locations
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