HARMONY ASSET MANAGEMENT LLC

RIASEC RegisteredEst. 2020
Total AUM
$463M
Discretionary
$417M
90% of AUM
Avg account
$768K
Accounts
602
Employees
10
Advisory reps
8

Firm details

Headquarters
Scottsdale, Arizona
CRD number
116069
Registered since
May 15, 2020
Custodians
FIDELITY DISTRIBUTORS COMPANY LLC
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI68.08%
  • Charitable Organizations16.77%
  • Individuals11.65%
  • Corporations / Businesses3.5%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other AdvisersEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Harmony Asset Management LLC is an independent registered investment adviser that began SEC registration in 2020 and is organized as a limited liability company under individual ownership. The firm acts as a capital allocator for both individual and family clients as well as institutional accounts. It charges fees based on a percentage of assets under management and also offers hourly and fixed-fee arrangements. Advisory capabilities listed by the firm include financial planning, portfolio management for individuals/small businesses and for business or institutional clients, manager selection, and educational seminars. Harmony identifies as an active ESG investor, which appears to inform its manager and security selection.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 59%, Public Funds/Mutual Funds 19%, Cash & Cash Equivalents 10%, State & Local Bonds 5%, Investment Grade Corp Bonds 5%, US Government Bonds 2%59%
  • Exchange Traded Equities59%
  • Public Funds/Mutual Funds19%
  • Cash & Cash Equivalents10%
  • State & Local Bonds5%
  • Investment Grade Corp Bonds5%

Contacts

3 of 8
  • DALE BOETTCHER

    Investment AdvisorCRD 1228871

  • MARK EISENHUT

    Executive DirectorCRD 4331702

  • ALAN ROSENFIELD

    Managing DirectorCRD 1129174

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Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

ETF holdings

1 of 102

Active vs passive

$97.2M in ETFs

Passive

72%

$69.7M

Active

22%

$27.5M

ETFProviderStyleCategoryValueShares% of portfolio
FIDELITY LOW DURATION BOND ETF (FLDB)FidelityActiveUltrashort Bond$7M138,7237.18%

Location

Primary office

Scottsdale, AZ

MARICOPA

Location

Scottsdale, AZ

Headquartered in Scottsdale, AZ, anchoring the Phoenix-Mesa, AZ metro in the West.

Metro area
Phoenix-Mesa, AZ
Region
West
County
MARICOPA
Address
16220 N Scottsdale Rd
Time zone
MT (UTC-7)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth