GLR Investment Advisory LLC

RIASEC RegisteredEst. 2023
Total AUM
$637K
Discretionary
$637K
100% of AUM
Avg account
$212K
Accounts
3
Employees
2
Advisory reps
1

Firm details

Headquarters
,
CRD number
328662
Registered since
December 4, 2023
Fee structure
Percentage of AUM
Client types
  • Individuals100%
Services
Portfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

GLR Investment Advisory LLC is a small, owner-operated registered investment adviser that focuses on discretionary portfolio management for individuals, families and small businesses. The firm is structured as a limited liability company, registered with the SEC in 2023, and charges clients on a percentage-of-AUM basis. It is not positioned as an ESG investor, multi-state adviser, pension consultant or capital allocator; its stated advisory activities are portfolio management for both individual/small business clients and for businesses or institutions. Investment activity centers on liquid, public-market exposure with a clear preference for equities. Given the firm’s scale, strategy implementation leans toward instruments that provide efficient liquidity and transparency. The adviser also supplements core equity exposure with fixed income via corporate debt and uses third-party managers for alternative exposures, including hedge funds and real estate strategies.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 70%, Cash & Cash Equivalents 30%70%
  • Exchange Traded Equities70%
  • Cash & Cash Equivalents30%

Owners & executives

1 of 1
  • Laura Lati

    Chief Compliance OfficerCRD 7823395

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

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Location

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Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth