Financial Life Advisors

RIASEC RegisteredEst. 2017
Total AUM
$366M
Discretionary
$355M
97% of AUM
Avg account
$487K
Accounts
752
Employees
11
Advisory reps
7

Firm details

Headquarters
San Antonio, Texas
CRD number
128502
Registered since
August 17, 2017
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI84.12%
  • Individuals13.37%
  • Corporations / Businesses2.42%
  • Charitable Organizations0.09%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional Clients

Firm profile

FINTRX

Overview

Financial Life Advisors is an independent registered investment adviser formed as an LLC and registered with the SEC in 2017. The firm serves both individual and family clients as well as institutional and business clients, offering a mix of financial planning and discretionary portfolio management for individuals, small businesses, and institutions. Its fee schedule includes percentage-of-AUM billing alongside hourly and fixed-fee engagements, indicating flexibility for both ongoing portfolio management relationships and project-based planning work. The adviser does not position itself as a capital allocator; instead it relies on external managers when pursuing alternative strategies. It is not an active ESG investor and is not registered as a multi-state adviser. Ownership is listed as domestic entity/individual rather than being part of a larger broker-dealer or wealth platform.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 95%, Exchange Traded Equities 3%, Cash & Cash Equivalents 1%, Other 1%95%
  • Public Funds/Mutual Funds95%
  • Exchange Traded Equities3%
  • Cash & Cash Equivalents1%
  • Other1%

Owners & executives

2 of 2
  • Kirk Francis

    Kirk Francis

    CEO & PartnerCRD 840623

  • Nathaniel Morris

    Nathaniel Morris

    Chief Client Experience OfficerCRD 4657148

Contacts

3 of 5
  • Joshua Hussong

    Joshua Hussong

    Associate Financial PlannerCRD 5797604

  • Benjamin Gurwitz

    Benjamin Gurwitz

    PartnerCRD 4702402

  • Kimberly Nourie

    Kimberly Nourie

    Personal Financial PlannerCRD 3233900

Unlock 2 more contacts

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 64

Active vs passive

$410M in ETFs

Passive

84%

$343M

Active

14%

$67.3M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES S&P 500 GROWTH ETF (IVW)BlackRockPassiveLarge Growth$46.4M337,68111.32%

Location

Primary office

San Antonio, TX

Bexar

Location

San Antonio, TX

Headquartered in San Antonio, TX, anchoring the San Antonio-New Braunfels-Pearsall, TX metro in the South.

Metro area
San Antonio-New Braunfels-Pearsall, TX
Region
South
County
Bexar
Address
2338 N Loop 1604 W
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth