CRANE & ASSOCIATES WEALTH MANAGEMENT

RIASEC RegisteredEst. 2021
Total AUM
$935M
Discretionary
$736M
79% of AUM
Avg account
$892K
Accounts
1,048
Employees
12
Advisory reps
4

Firm details

Headquarters
FULLERTON, California
CRD number
314432
Registered since
July 30, 2021
Custodians
CHARLES SCHWAB & CO., INC., CAPITAL CLIENT GROUP, INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI64.48%
  • Pension & Profit Sharing Plans21.26%
  • Individuals14.26%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsPension Consulting

Firm profile

FINTRX

Overview

Crane & Associates Wealth Management is an independent registered investment adviser organized as an LLC and SEC-registered in 2021. The firm serves both individual and family clients as well as institutional clients, combining advisory services with broker-dealer and insurance-broker activities. Its advisory offerings include financial planning, portfolio management for individuals and small businesses, portfolio management for businesses and institutions, and pension consulting. Fee arrangements are a mix of percentage-of-AUM, hourly charges, and fixed fees. The adviser is not positioned as a capital allocator or an active ESG investor and is registered as a single-state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 94%, Exchange Traded Equities 4%, US Government Bonds 1%, Cash & Cash Equivalents 1%94%
  • Public Funds/Mutual Funds94%
  • Exchange Traded Equities4%
  • US Government Bonds1%
  • Cash & Cash Equivalents1%

Contacts

3 of 4
  • ALEX CRANE

    DirectorCRD 5005468

  • DONALD CRANE

    Financial AdvisorCRD 5656373

  • TODD CRANE

    Financial AdvisorCRD 5005867

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Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 32

Active vs passive

$664M in ETFs

Passive

68%

$449M

Active

28%

$214M

ETFProviderStyleCategoryValueShares% of portfolio
VANGUARD 500 INDEX FUND (VOO)VanguardPassiveLarge Blend$111M172,62316.77%

Location

Primary office

FULLERTON, CA

ORANGE

Location

FULLERTON, CA

Headquartered in FULLERTON, CA, anchoring the Los Angeles-Long Beach, CA metro in the West.

Metro area
Los Angeles-Long Beach, CA
Region
West
County
ORANGE
Address
801 E Chapman Ave
Time zone
PT (UTC-8)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth