Choice Asset Management LLC

RIAState Registered
Total AUM
$55.6M
Discretionary
$0
0% of AUM
Avg account
$943K
Accounts
59
Employees
2
Advisory reps
2

Firm details

Headquarters
,
CRD number
127069
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI71.35%
  • Charitable Organizations11.91%
  • Pension & Profit Sharing Plans11.21%
  • Individuals5.06%
  • Corporations / Businesses0.47%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

Choice Asset Management LLC is an independent registered investment advisor organized as an LLC and owned by an individual. The firm focuses on serving individual and family clients, offering financial planning, portfolio management for individuals and small businesses, and pension consulting services. Its fee arrangements include asset-based fees, hourly charges and fixed fees rather than commission-based compensation. Choice does not identify itself as an active ESG investor and operates without functioning as a capital allocator, instead deploying third‑party managers where it uses alternative strategies.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 56%, Exchange Traded Equities 33%, Cash & Cash Equivalents 11%56%
  • Public Funds/Mutual Funds56%
  • Exchange Traded Equities33%
  • Cash & Cash Equivalents11%

Contacts

2 of 2
  • Mark Samel

    Sole ProprietorCRD 4677574

  • Hinda Samel

    MemberCRD 6171589

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth