BERNICKE WEALTH MANAGEMENT
Firm details
- Headquarters
- ALTOONA, Wisconsin
- CRD number
- 335431
- Registered since
- April 21, 2025
- Website
- www.bernicke.com
- Custodians
- CHARLES SCHWAB & CO., INC.
- Fee structure
- Percentage of AUM, Fixed Fees
- Client types
- HNWI68.18%
- Individuals26.35%
- Charitable Organizations5.46%
- Services
- Financial PlanningPortfolio Management for IndividualsPension Consulting
Firm profile
FINTRXOverview
Bernicke Wealth Management is an independent registered investment adviser organized as a corporation and SEC-registered in 2025. The firm serves individual and family clients and charges fees based on a percentage of assets under management and fixed fees. Its advisory services include financial planning, portfolio management for individuals and small businesses, and pension consulting, while its business activities also encompass broker-dealer and insurance brokerage functions. The firm is not identified as an active ESG investor, is not classified as a capital allocator, and is not listed as a multi-state or related adviser.
Assets & Accounts
Investments & Alternatives
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds51%
- Exchange Traded Equities45%
- Cash & Cash Equivalents2%
- US Government Bonds1%
Owners & executives
2 of 2TY BERNICKE
President, CEOCRD 2936490
STEVEN LATHAM
Chief Investment OfficerCRD 5432016
Contacts
3 of 11Tasha Strand
ParaplannerCRD 7371083
William Peterson
ParaplannerCRD 7471801
Haley Turk
ParaplannerCRD 7830052
Wealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXLocation
ALTOONA, WI
EAU CLAIRE
Location
ALTOONA, WI
Headquartered in ALTOONA, WI, anchoring the Eau Claire-Menomonie, WI metro in the Midwest.
- Metro area
- Eau Claire-Menomonie, WI
- Region
- Midwest
- County
- EAU CLAIRE
- Address
- 1565 Bluestem Blvd
- Time zone
- CT (UTC-6)
- Office locations
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