APPLETON PARTNERS, INC.

RIASEC RegisteredEst. 1987
Total AUM
$12.6B
Discretionary
$12.6B
100% of AUM
Avg account
$1.8M
Accounts
7,106
Employees
59
Advisory reps
34

Firm details

Headquarters
BOSTON, Massachusetts
CRD number
110049
Registered since
February 10, 1987
Custodians
CHARLES SCHWAB & CO., INC., FIDELITY DISTRIBUTORS COMPANY LLC, J.P. MORGAN SECURITIES INC.
Fee structure
Percentage of AUM
Client types
  • Other81.63%
  • HNWI14.66%
  • Individuals2.85%
  • Charitable Organizations0.63%
  • Corporations / Businesses0.22%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Institutional ClientsSelection of Other AdvisersPublication of PeriodicalsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

Appleton Partners, Inc. is an independent registered investment adviser, operating since 1987 as a corporation with domestic ownership. The firm serves both individual and family clients as well as institutional accounts and bills advisory services on a percentage-of-assets basis. Appleton identifies as a capital allocator and reports active ESG investing across its strategies. Its advisory capabilities span financial planning, portfolio management for individuals and institutions, selection of third‑party advisers, and investor education through publications and seminars. The firm does not classify itself as a multi‑state adviser.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: State & Local Bonds 76%, Exchange Traded Equities 8%, Investment Grade Corp Bonds 7%, Public Funds/Mutual Funds 4%, Cash & Cash Equivalents 2%, US Government Bonds 1%76%
  • State & Local Bonds76%
  • Exchange Traded Equities8%
  • Investment Grade Corp Bonds7%
  • Public Funds/Mutual Funds4%
  • Cash & Cash Equivalents2%

Owners & executives

3 of 4
  • Michael Howard

    Chief Compliance OfficerCRD 7364570

  • MICHELE HUBLEY

    Senior Vice President Chief Compliance Officer, Treasurer, and DirectorCRD 4349812

  • ROBERT KRANTZ

    Chief Operating OfficerCRD 1398010

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Contacts

3 of 30
  • Stephen Michienzi

    Equity Research AnalystCRD 8227149

  • Oana Bandar

    Vice PresidentCRD 8029552

  • David Melanson

    Wealth Management AssociateCRD 8047921

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Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 132

Active vs passive

$616M in ETFs

Passive

89%

$546M

Active

11%

$70.3M

ETFProviderStyleCategoryValueShares% of portfolio
GOLDMAN SACHS ACTIVEBETA(R) US LARGE CAP EQUITY ETF (GSLC)Goldman SachsPassiveLarge Blend$52.6M420,4078.53%

Location

Primary office

BOSTON, MA

SUFFOLK

Location

BOSTON, MA

Headquartered in BOSTON, MA, anchoring the Boston-Worcester-Providence, MA-RI-NH-CT metro in the Northeast.

Metro area
Boston-Worcester-Providence, MA-RI-NH-CT
Region
Northeast
County
SUFFOLK
Address
1 Post Office Sq
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth