WHITE PINE ADVISORY LLC

RIASEC Registered
Total AUM
$5.8M
Discretionary
$5.8M
100% of AUM
Avg account
$202K
Accounts
29
Employees
1
Advisory reps
1

Firm details

Headquarters
,
CRD number
300700
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • Individuals100%
Services
Portfolio Management for Individuals

Firm profile

FINTRX

Overview

White Pine Advisory LLC is a small, fee-based registered investment advisor that provides discretionary portfolio management for individuals and small businesses. The firm operates with a concentrated client base and favors pooled public vehicles—primarily mutual funds—as the backbone of client portfolios. Its advisory mandate is percentage-of-AUM, which aligns compensation with asset growth and supports an ongoing, relationship-driven management approach. Investment activity centers on managed mutual-fund sleeves supplemented by selective third‑party alternative managers. The firm does not position itself as an ESG-focused or pension consultancy, and it appears organized to serve a local or regional clientele rather than a multi-state or institutional base.

Assets & Accounts

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 93%, Exchange Traded Equities 5%, US Government Bonds 1%, Cash & Cash Equivalents 1%93%
  • Public Funds/Mutual Funds93%
  • Exchange Traded Equities5%
  • US Government Bonds1%
  • Cash & Cash Equivalents1%

Contacts

1 of 1
  • URBAN LARSON

    PrincipalCRD 1951304

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

Location

Primary office

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Location

, null

Headquartered in , null.

Office locations

Similar firms

Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth