Watercolor Financial
RIASEC Registered
Total AUM
$235M
Discretionary
$235M
100% of AUM
Avg account
$400K
Accounts
587
Employees
3
Advisory reps
4
Firm details
- Headquarters
- Austin, Texas
- CRD number
- 327254
- Registered since
- August 11, 2023
- Website
- www.watercolorfinancial.com
- Custodians
- NATIONAL FINANCIAL SERVICES LLC
- Fee structure
- Percentage of AUM
- Client types
- HNWI79.3%
- Individuals20.7%
- Services
- Financial PlanningPortfolio Management for IndividualsPension Consulting
Firm profile
FINTRXOverview
Watercolor Financial is an independent, individually owned RIA serving individuals and families. It charges fees based on assets under management and provides financial planning, portfolio management for individuals and small businesses, and pension consulting. The firm is registered with the SEC and first registered in 2023. It also reports active ESG investing.
Assets & Accounts
Public Holdings
Investments & Alternatives
Investment profile
FINTRXTraditional investments used
Alternative investments used
Active ESG investor
Technology & operations
FINTRXCRM & tech providers
TAMPs used
Clients
FINTRXClient base
Client personas
Asset composition
- Public Funds/Mutual Funds92%
- Cash & Cash Equivalents7%
- Exchange Traded Equities1%
Owners & executives
FINTRXContacts
FINTRXWealth teams
FINTRXNewly hired reps
FINTRXRecent M&A activity
FINTRXRecent filings
FINTRXAwards
FINTRXETF holdings
1 of 20Active vs passive
$243M in ETFs
Passive
76%
$184M
Active
0%
$58.8M
| ETF | Provider | Style | Category | Value | Shares | % of portfolio |
|---|---|---|---|---|---|---|
| ISHARES CORE MSCI EAFE ETF (IEFA) | BlackRock | Passive | Foreign Large Blend | $45.2M | 472,319 | 18.59% |
Location
Primary office
Austin, TX
Travis
Location
Austin, TX
Headquartered in Austin, TX, in the South of the United States.
- Region
- South
- County
- Travis
- Address
- 9600 Great Hills Trl
- Time zone
- CT (UTC-6)
- Office locations
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