Villafranco Wealth Management

RIASEC RegisteredEst. 2000
Total AUM
$299M
Discretionary
$98.8M
33% of AUM
Avg account
$2.5M
Accounts
122
Employees
4
Advisory reps
2

Firm details

Headquarters
,
CRD number
110371
Registered since
March 27, 2000
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM
Client types
  • Charitable Organizations48.47%
  • HNWI41.71%
  • Pooled Investment Vehicles7.36%
  • Individuals2.46%
Services
Financial PlanningPortfolio Management for IndividualsPortfolio Management for Pooled Investment VehiclesSelection of Other Advisers

Firm profile

FINTRX

Overview

Villafranco Wealth Management is an independent registered investment adviser organized as a corporation and operating primarily on a fee‑based model (percentage of AUM). The firm describes itself as a capital allocator for both individual & family and institutional clients, providing financial planning, discretionary and non‑discretionary portfolio management, oversight of pooled investment vehicles, and selection of outside managers. Villafranco is not an active ESG investor and is not registered as a multi‑state adviser. Investment activity centers on liquid, listed securities and concentrated use of separately managed account (SMA) structures. The firm also sponsors and acts as general partner/managing member for pooled vehicles, which indicates it runs or controls boutique private investment vehicles in addition to allocating to third‑party managers. Given the presence of both discretionary and non‑discretionary mandates, Villafranco blends model/SMA management with client‑directed solutions and advisory oversight of outside advisers when appropriate. Manager allocation interest includes external alternative managers for private equity and hedge funds, while more traditional sleeves rely on exchange‑traded instruments and mutual funds. The mix suggests a core equity orientation supplemented by alternative sleeves and pooled products that the firm either sponsors or selects for clients.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 50%, Public Funds/Mutual Funds 32%, Cash & Cash Equivalents 9%, State & Local Bonds 4%, Investment Grade Corp Bonds 2%, US Government Bonds 1%, Non-Investment Grade Corp Bonds 1%50%
  • Exchange Traded Equities50%
  • Public Funds/Mutual Funds32%
  • Cash & Cash Equivalents9%
  • State & Local Bonds4%
  • Investment Grade Corp Bonds2%

Owners & executives

1 of 1
  • Amanda Villafranco

    Chief Compliance OfficerCRD 7422285

Contacts

1 of 1
  • William Villafranco

    PresidentCRD 2190885

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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Location

Primary office

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Location

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Headquartered in , null.

Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth