Uncommon Cents Investing

RIASEC Registered
Total AUM
$520M
Discretionary
$514M
99% of AUM
Avg account
$464K
Accounts
1,121
Employees
3
Advisory reps
4

Firm details

Headquarters
Janesville, Wisconsin
CRD number
290105
Registered since
October 20, 2017
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges
Client types
  • HNWI58.94%
  • Individuals40.01%
  • Pension & Profit Sharing Plans1.05%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Uncommon Cents Investing is an independent, individual-owned registered investment adviser that focuses on serving individual and family clients. The firm is SEC-registered (first registered in 2017) and combines fee-based portfolio management with financial planning. Its client-fee model includes a percentage-of-AUM component alongside hourly charges, and the firm also operates as an insurance broker. Uncommon Cents reports being an active ESG investor and provides portfolio management for individuals and small businesses.

Assets & Accounts

Public Holdings

Investments & Alternatives

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 82%, Public Funds/Mutual Funds 10%, Cash & Cash Equivalents 5%, US Government Bonds 4%82%
  • Exchange Traded Equities82%
  • Public Funds/Mutual Funds10%
  • Cash & Cash Equivalents5%
  • US Government Bonds4%

Owners & executives

FINTRX

Contacts

FINTRX

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

ETF holdings

1 of 14

Active vs passive

$18.4M in ETFs

Passive

53%

$9.8M

Active

47%

$8.6M

ETFProviderStyleCategoryValueShares% of portfolio
PIMCO ENHANCED SHORT MATURITY ACTIVE EXCHANGE-TRADED FUND (MINT)PIMCOActiveUltrashort Bond$5.9M58,86532.20%

Location

Primary office

Janesville, WI

Rock

Location

Janesville, WI

Headquartered in Janesville, WI, anchoring the Madison-Janesville-Beloit, WI metro in the Midwest.

Metro area
Madison-Janesville-Beloit, WI
Region
Midwest
County
Rock
Address
1215 Suffolk Dr
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth