UNCOMMON CENTS INVESTING

RIASEC RegisteredEst. 2017
Total AUM
$520M
Discretionary
$514M
99% of AUM
Avg account
$464K
Accounts
1,121
Employees
3
Advisory reps
3

Firm details

Headquarters
JANESVILLE, Wisconsin
CRD number
290105
Registered since
October 20, 2017
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges
Client types
  • HNWI58.94%
  • Individuals40.01%
  • Pension & Profit Sharing Plans1.05%
Services
Financial PlanningPortfolio Management for Individuals

Firm profile

FINTRX

Overview

Uncommon Cents Investing is an independent registered investment adviser organized as a corporation and registered with the SEC since 2017. The firm is owned by an individual principal and focuses on serving individual and family clients, offering financial planning and portfolio management for individuals and small businesses. Its fee model combines a percentage-of-AUM schedule with hourly charges, and the firm also operates as an insurance broker. The adviser reports being an active ESG investor and does not act as a capital allocator or multi-state pension consultant.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 82%, Public Funds/Mutual Funds 10%, Cash & Cash Equivalents 5%, US Government Bonds 4%82%
  • Exchange Traded Equities82%
  • Public Funds/Mutual Funds10%
  • Cash & Cash Equivalents5%
  • US Government Bonds4%

Contacts

3 of 3
  • Gregory Snyder

    Portfolio ManagerCRD 6946285

  • SHEENA HANSON

    Investment Advisor Representative and CCOCRD 5288483

  • JOHN BERKLEY

    Portfolio ManagerCRD 809543

Wealth teams

FINTRX

Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

FINTRX

ETF holdings

1 of 11

Active vs passive

$14.1M in ETFs

Passive

41%

$5.7M

Active

59%

$8.4M

ETFProviderStyleCategoryValueShares% of portfolio
PIMCO ENHANCED SHORT MATURITY ACTIVE EXCHANGE-TRADED FUND (MINT)PIMCOActiveUltrashort Bond$5.8M57,23540.68%

Location

Primary office

JANESVILLE, WI

ROCK

Location

JANESVILLE, WI

Headquartered in JANESVILLE, WI, anchoring the Madison-Janesville-Beloit, WI metro in the Midwest.

Metro area
Madison-Janesville-Beloit, WI
Region
Midwest
County
ROCK
Address
1215 Suffolk Dr
Time zone
CT (UTC-6)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth