TRUE HORIZON WEALTH ADVISORS, LLC

RIASEC Registered
Total AUM
$52.2M
Discretionary
$52.2M
100% of AUM
Avg account
$573K
Accounts
91
Employees
1
Advisory reps
1

Firm details

Headquarters
MALVERN, Pennsylvania
CRD number
170330
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Hourly Charges, Fixed Fees
Client types
  • HNWI73.03%
  • Individuals26.97%
Services
Financial PlanningPortfolio Management for IndividualsPension Consulting

Firm profile

FINTRX

Overview

True Horizon Wealth Advisors, LLC is an independent registered investment adviser serving individuals and families with an emphasis on fee-based financial planning and discretionary portfolio management. The firm combines traditional wealth management services—financial planning, portfolio management for individuals and small businesses, and pension consulting—with accounting capabilities, reflecting its dual advisor-accountant activity. Fee arrangements include asset-based fees, hourly charges and fixed fees, allowing flexibility across smaller advisory engagements and wealth-based relationships. Investment posture is equity‑centric. The firm favors exchange‑traded equities as the primary allocation vehicle, supported by mutual funds where appropriate, and supplements client portfolios with real estate exposure through third‑party alternative managers. True Horizon does not position itself as an ESG investor, and its client mix centers on individual and family relationships rather than institutional or multi‑state mandates.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

FINTRX

Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

FINTRX

CRM & tech providers

TAMPs used

Clients

FINTRX

Client base

Client personas

Asset composition

Asset composition: Exchange Traded Equities 95%, Non-Investment Grade Corp Bonds 4%, Cash & Cash Equivalents 1%95%
  • Exchange Traded Equities95%
  • Non-Investment Grade Corp Bonds4%
  • Cash & Cash Equivalents1%

Owners & executives

1 of 1
  • ERIC PIRHALLA

    Chief Investment OfficerCRD 4672441

Wealth teams

FINTRX

Newly hired reps

FINTRX

Recent M&A activity

FINTRX

Recent filings

FINTRX

Awards

FINTRX

Location

Primary office

MALVERN, PA

CHESTER

Location

MALVERN, PA

Headquartered in MALVERN, PA, anchoring the Philadelphia-Reading-Camden, PA-NJ-DE-MD metro in the Northeast.

Metro area
Philadelphia-Reading-Camden, PA-NJ-DE-MD
Region
Northeast
County
CHESTER
Address
603 Swedesford Rd
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth