THE GENWEALTH GROUP, INC.

RIASEC RegisteredEst. 2010
Total AUM
$661M
Discretionary
$661M
100% of AUM
Avg account
$574K
Accounts
1,153
Employees
10
Advisory reps
6

Firm details

Headquarters
MAPLEWOOD, New Jersey
CRD number
154569
Registered since
October 21, 2010
Custodians
CHARLES SCHWAB & CO., INC.
Fee structure
Percentage of AUM, Fixed Fees
Client types
  • HNWI89.76%
  • Individuals10.24%
Services
Financial PlanningPortfolio Management for IndividualsPublication of PeriodicalsEducational Seminars / Workshops

Firm profile

FINTRX

Overview

The Genwealth Group, Inc. is an independent registered investment adviser organized as a corporation and SEC-registered since 2010. Owned by an individual, the firm serves primarily individual and family clients and charges either a percentage of assets under management or fixed fees. Its advisory work spans financial planning and portfolio management for individuals and small businesses, and the firm also publishes periodicals and runs educational seminars and workshops. The organization operates as an insurance broker in addition to its investment-advice activities and identifies itself as an active ESG investor. The firm is not a capital allocator and does not present as a multi-state adviser. Its investment approach favors publicly available pooled vehicles and cash-like ETF exposures rather than running proprietary private funds; it does, however, include corporate debt in client allocations.

Assets & Accounts

Public Holdings

Investments & Alternatives

Location & Offices

Investment profile

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Traditional investments used

Alternative investments used

Active ESG investor

Technology & operations

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CRM & tech providers

TAMPs used

Clients

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Client base

Client personas

Asset composition

Asset composition: Public Funds/Mutual Funds 92%, Exchange Traded Equities 2%, Investment Grade Corp Bonds 2%, Non-Investment Grade Corp Bonds 2%, US Government Bonds 1%, Cash & Cash Equivalents 1%92%
  • Public Funds/Mutual Funds92%
  • Exchange Traded Equities2%
  • Investment Grade Corp Bonds2%
  • Non-Investment Grade Corp Bonds2%
  • US Government Bonds1%

Owners & executives

1 of 1
  • MICHAEL LEANZA

    FOUNDER AND PRESIDENT, CHIEF COMPLIANCE OFFICERCRD 2330470

Contacts

3 of 5
  • Daniel O'Halloran

    Wealth PlannerCRD 7634532

  • BRANDON APISA

    Wealth PlannerCRD 7382324

  • BRADEN SCHIPKE

    Senior Financial AdvisorCRD 5329717

Unlock 2 more contacts

Wealth teams

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Newly hired reps

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Recent M&A activity

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Recent filings

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Awards

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ETF holdings

1 of 58

Active vs passive

$606M in ETFs

Passive

92%

$559M

Active

3%

$46.7M

ETFProviderStyleCategoryValueShares% of portfolio
ISHARES 1-3 YEAR TREASURY BOND ETF (SHY)BlackRockPassiveShort Government$82.3M996,29413.58%

Location

Primary office

MAPLEWOOD, NJ

ESSEX

Location

MAPLEWOOD, NJ

Headquartered in MAPLEWOOD, NJ, anchoring the New York-Newark, NY-NJ-CT-PA metro in the Northeast.

Metro area
New York-Newark, NY-NJ-CT-PA
Region
Northeast
County
ESSEX
Address
6 Inwood Pl
Time zone
ET (UTC-5)
Office locations

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Source: FINTRX private wealth data intelligence

Intelligence for Private Wealth